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Panerai A Panerai clock for Expo 2015

On the occasion of Expo 2015 in Milan, Officine Panerai is donating the world time clock to the info point at the Expo gate.

A large Panerai wall clock, with the iconic minimalist design which makes every timepiece of the Florentine brand immediately recognisable, enables anyone entering the Info Point at the Expo Gate at Piazza Castello to read the time in Milan and five other world capitals, chosen for their international vocation and their connection with Universal Expositions: London, New York and Paris (seat of the BIE, the Bureau International des Expositions) and also Shanghai and Dubai (hosts respectively of the last and the next Universal Expositions).

Like all the brand’s timepieces, the clock provides exceptional visibility at night, making it legible even in darkness, and it is therefore visible at all times from outside the Info Point, thanks to the building’s ethereal structure of transparent glass and tubular steel.

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This summer, Officine Panerai will also completely renew its Milanese boutique at Via Montenapoleone 1. The boutique is currently being restyled and enlarged under the supervision of the designer Patricia Urquiola, creator of the new concept already incorporated in the Flagship stores recently opened in Florence, Hong Kong, New York and Paris.

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Representing a blend of Italian design with Swiss watchmaking technology, Officine Panerai follows the inspiration of its home city of Florence, which was the cradle of the Renaissance movement and all the art and science for which it was famous.

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