We made it, guys! Today is the last day of November, which means we’re heading into the last stretch of the year. If you’re anything like me, December is usually a time of reflection, a chance to look back and evaluate what the previous 11 months have brought us and to orient ourselves towards the goals we set for the upcoming 365 days.
I hereby want to issue an open invitation to get in touch with us as a member of the WorldTempus family, and to share your hopes and expectations for what you’d like to see from us in 2021. It’s going to be a big year for us — we’re turning 20! Two decades is counted a long time in the online sphere; it’s a drop in the ocean compared to the centuries of watchmaking patrimony. This is the intersection that we inhabit, a seemingly conflicting blend of digital ephemerality and horological longevity, but I like to think it gives us a uniquely dynamic setting in which to reach out. The creations that give us such pleasure are rooted in history, but we approach them as citizens of the modern age, and that is what imparts enduring value, both on an individual and communal level.
This is what I’ve always appreciated about WorldTempus, what I’ve come to understand more and more in the 18 months since I was offered the privilege of leading this passionate and lively team — the catholic (in its secular sense, meaning global and far-reaching), apostolic (in the messages and truths that we share) and above all democratic nature of this space. People who insist on pigeonholing themselves and others have always mystified me. Are you a dog or a cat person? (I like both.) Beatles or The Rolling Stones? (Both.) Beach vacation or city getaway? (Both.) Haute couture or street fashion? (Both.)
Why should I have to declare myself solely an adherent of either Brand A or Brand B and deny myself the advantage of seeing the best in both? I love the accessibility and unsnobbish appeal of Longines, the exuberant embrace of technology of HYT, the relentless perfectionism of Grand Seiko, the iconoclasm and disruptive spirit of MB&F, the exalted craftsmanship of Patek Philippe. The clue is in our name: Tempus, meaning time, is universal, and World is pretty self-explanatory, I feel.
What’s your take on it? What does WorldTempus mean to you?
