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Louis Moinet - Discovery Days

Louis Moinet Discovery Days

Louis Moinet is offering a chance to explore its historical and creative values through an artistic approach addressed to the whole world, while staying at home.

Discovery Days is an event that will be held from April 30th to May 5th 2020, replacing the traditional Baselworld watch exhibition, in which Louis Moinet was to have participated. Louis Moinet's team will be present in Saint-Blaise, in the Imagination Room, the very place where Louis Moinet watches are created. The communication platform proposed to the friends of Louis Moinet, its Ambassadors and clients, will be: www.louismoinet.com

Which discoveries awaits you? 

1) James’ Odyssey, an intergalactic trilogy
This original approach which is a first in the watch industry consists in allowing people to discover the quintessence of Louis Moinet's watchmaking creations within a mysterious and enigmatic universe. To do this, the brand has devised a trilogy. The three films Space RevolutionAd Astra and Memoris constitute both an epic saga across the galaxies and the starting point of Louis Moinet's watchmaking creativity. This journey to the heart of the universe will be accompanied by commentary from Hollywood star Robert Davi.

Discovery Days

Memoris © Louis Moinet

2) Black Book
This prestigious book tells the story of Louis Moinet, from its origins to the present day. Through its 100 pages, it presents a unique historical heritage, from the invention of the chronograph to the artistic creations made for sovereigns. It then offers details of new contemporary concepts, and enables readers to explore the two universes of Louis Moinet: Cosmic Art and Mechanical Wonders. 
The "Black Book" will be presented in digital form as of April 30th, followed by a deluxe printed edition in a limited edition of 3,000 copies.

Discovery Days

Mars © Louis Moinet

3) Website
A new website will be unveiled on April 30th. The aim is not only to modernise, but also to cultivate an even closer relationship with Louis Moinet's friends and clients. A "tomorrow" section will reveal some of our creative features, while offering Internet users the opportunity to project themselves and Louis Moinet into the future.

4) Digital museum
www.louismoinet.org is THE reference for discovering historical treasures and the link with contemporary creations. 

Watch all the Discovery Days videos



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