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WorldTempus Newsletter
Newsletter - The watch industry’s safe haven

Newsletter The watch industry’s safe haven

The trend towards smaller watches, classic designs and yet more competition on prices continued at SIHH 2016

For the second consecutive year, IWC chose to introduce some much smaller case sizes into its new collection. Following the Portofino “mid-size” models last year, the brand followed with the juxtaposition of pilot’s watches in a 36mm diameter case. Such a diameter would probably have been dismissed outright by the collective product and marketing minds at the “engineered for men” brand only a few years ago. 

« Ce mois-ci, gagnez une montre Eterna pour dames »

Among the 94 new watches Cartier presented at the show there were new collections for ladies and gents, in the form of the Hypnose and the Drive respectively. While the Hypnose shows off the brand’s jewellery prowess, the Drive looks set to follow the huge success of last year’s Clé de Cartier collection with a cushion shape that immediately makes it stand out from the crowd.

Montblanc continues to be the leader as far as value for money is concerned, but looking around at the everyday watches that the average luxury Swiss watch buyer (rather than the avid collector) might purchase. The price gap between, say, a new Baume & Mercier and a Cartier has narrowed considerably and thus opens up the choice a lot more for the consumer.

This year’s SIHH was not without its talking pieces, such as the Audemars Piguet  Royal Oak Concept “Supersonnerie” – a minute repeater that sounds 10 times louder than anything else on the market thanks to a new type of construction inspired by the guitar. It is probably the only watch at the SIHH 2016 that you could hear before you could see. Parmigiani Fleurier’s Senfine project may still be music of the future, but this revolutionary technology could be glimpsed beating away at 16 Hz on the wrists of Vaucher Manufacture’s CEO and head of movement development.

This week we delve deeper into the new crop of watches presented at the SIHH and bring you interviews and insights from the people behind them, including interviews with Cartier’s International Marketing and Communication Director Arnaud Carrez and a double interview with IWC’s Head of R&D Stefan Ihnen and the legendary watchmaker Kurt Klaus.

Don’t miss today’s photo gallery of the big WorldTempus 15th anniversary party from last Wednesday.

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Audemars Piguet is one of the few independent family-owned watch businesses and has been based in Le Brassus, in Switzerland's Vallée de Joux region, at the heart of the fine watchmaking industry,...

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Characterised by audacity and inventiveness, Cartier’s watchmaking history reflects a unique state of mind: “jeweller of kings and king of jewellers”. Its renown is bound up in the tradition of...

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With a clear emphasis on technology and development, IWC Schaffhausen has been manufacturing timepieces of lasting value since 1868. Its philosophy, based on a passion for watchmaking, aims to...

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Jacob & Co. is an artistic visionary Maison that displays boundless creative freedom. Setting a completely new tone, both in terms of design and complications, it celebrates being different.

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Ever since the brand was established in 1833, Jaeger-LeCoultre has been enchanting lovers of beautiful objects. Its craftsmen and craftswomen, the guardians of the inventive spirit of company...

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Montblanc has always been committed to the same values: the pursuit of quality and craftsmanship.

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One of the more recent success stories of the Swiss watchmaking industry, Parmigiani Fleurier emerged from the close relationship between watchmaker Michel Parmigiani and the Sandoz Family Foundation.

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The Roger Dubuis Manufacture was founded on the desire for independence and watchmaking excellence. With remarkable dynamism, Roger Dubuis quickly ignited the world of Haute Horlogerie and has...

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