Since 1907, the annual White Turf St. Moritz event takes place on the frozen lake of the Graubünden renowned tourist resort during three Sundays in February. Attracting more than 30,000 visitors yearly, it is considered as the sporting and social highlight in the Engadine winter calendar. This year, the event celebrated its 111st anniversary and took place on February 4, 11 and 18.
Maxim Pecheur was the victorious winner of these three Sundays of breathtaking races, and was followed by Dayverson De Barros on Berrahri and Rene Piechulek on Amun. With its CHF 111’111 prizemoney, this race was the highest endowed in Switzerland.
For the 111st anniversary of the event, Longines was proud to be once again the Official Partner, Official Timekeeper and Official Watch.
The links between the Swiss watch brand and St. Moritz date back over a century. Indeed, in 1894, Longines sent two timepieces fitted with a proprietary hand-wound movement to the famous town in the Engadin valley to serve as timekeeping devices. This marked the start of regular partnerships for timekeeping activities, particularly for alpine skiing, gymnastics and equestrian events.
