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Frederique Constant - New addition to the Manufacture

Frederique Constant New addition to the Manufacture

On May 16th 2017, the Frederique Constant Group celebrate its Ground Breaking of the second building addition to their Manufacture.

The Frederique Constant Group is optimistic and continues implementing its sale-driven strategy with strong themes for both its major brands; “Expand Accessible Luxury” for Frederique Constant and “More Growth” for Alpina. The start of 2017 showed single digit growth for the Group, followed by a great performance during the Baselworld Fair.

Since its inauguration in the late 80s, Frederique Constant has been faithful to its mission, which has been the essential reason for its exponential growth. In 2006, the brand needed to expand their production site and it chose Plan-Les-Ouates to settle in a 3200 m2 building divided into four floors and housing the movement component production, the caliber assembly, the watch assembly and the extensive quality control.

In line with the strategy put in place by the Group, President and Co-Founder Mr. Peter Stas wishes to cultivate further growth opportunities. The current Manufacture will thus be expanded with a 3000 m2 extension, and the production capacity will be practically doubled.

The new addition will take up to 24 months to be completed, it will be set in four floors and will allow for the desired expansion of the main production departments to increase production capacity from 150’000 to 250’000 pieces annually as well as the number of employees that will reach 250, almost doubling today’s headcount.

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Frédérique Constant has made a successful business out of offering affordable luxury, experiencing growth rates well above the industry average. The owners have a clear mission to make fine watchmaking available to the largest possible audience of watch enthusiasts at sensible prices.

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