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Armin Strom - At the SIHH Carré des Horlogers

Armin Strom At the SIHH Carré des Horlogers

In 2018, Armin Strom will be present for the first time in the Carré des Horlogers at the Salon International de la Haute Horlogerie.

The Carré des Horlogers is a select circle where a new generation of independent creators is presenting its expertise. Armin Strom will have the opportunity to surprise visitors to the SIHH with sophisticated collections and an entirely new creation.
"Our presence in this privileged environment is an honour", confirmed Serge Michel, the Armin Strom proprietor. "The invitation from the Fondation de la Haute Horlogerie is a great distinction which confirms our own exacting standards.”

The SIHH is one of the leading global events in the watch industry field and is organized each year by the Fondation de la Haute Horlogerie in Geneva.
"We welcome the opportunity to host this year in the Carré des Horlogers, Armin Strom, a resolutely innovative manufacturer with its distinctive watch configurator that permits extreme personalization", said Fabienne Lupo, President and Managing Director of the FHH. "Its dynamism perfectly complements the offer of the other exhibitors at the Carré des Horlogers.”
The next SIHH will be held from January 15 – 19, 2018 in Geneva.

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The ARMIN STROM manufacture expresses the very substance of its founder’s legacy. Its guiding principle is that of reinterpreting watchmaking tradition. To this end, it applies the principle of making movements visible and decorating them at every stage of their design and production.

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