Seiko World Branding Forum
Seiko was recognized as ‘Brand of the Year’ in the watch category at the 2015-2016 awards ceremony of the World Branding Forum.
The judging system is unique. From a nominated list of 2,600 brands from 35 countries, the winners are selected through a three-part process involving brand valuation by the World Branding Forum, a consumer research project and an on-line vote by the public.
Seiko was selected for this award alongside many other prestigious brands, including Apple, Louis Vuitton, Mercedes Benz and Google.
“The Awards is a celebration of the achievements of some of the greatest brands around the world. To win, a brand needs to have built a good reputation and trust with consumers, as 70 percent of the scoring process comes from consumers voting for their favorite brands,” said Richard Rowles, Chairman of the World Branding Forum.
The history of Seiko is a more than 130 year story of innovation. From the very start, Kintaro Hattori was determined to be at the forefront of the industry and his oft-repeated credo was that Seiko should be “Always one step ahead of the rest.”Find out more >
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