The American actress has been the Swiss watchmaker’s muse since 1 March 2016. Frédérique Constant has been closely involved in charity work for a number of years, which makes Gwyneth Paltrow the perfect ambassador for the social responsibility actions that are an important part of its identity. The Hollywood star is known not only for her acting skills and natural beauty, but also for her charity endeavours, making her an ideal partner for the Swiss watchmaker.
For twelve years Frédérique Constant has demonstrated its commitment to a variety of humanitarian causes by donating 50 dollars for each ladies’ watch it sells. This has benefited a number of associations working to improve the lives of women and children, and in the prevention of heart disease.
Gwyneth Paltrow, whose talents have been recognised at the Oscars, the Golden Globes and the Screen Actors’ Guild Awards, has already lent her support to many associations, including one that Frédérique Constant is now following closely, DonorsChoose, which aims to improve classroom conditions for children in the United States. Talented photographer Tom Munro was selected to film the promotion campaign, perfectly capturing the radiance and optimism of the new brand ambassador.
New Classics Delight collection
On the wrist of the charismatic Gwyneth Paltrow is a ladies’ timepiece from the Classics Delight collection. Elegant, slim and feminine, the watch embodies the essence of sensuality. From the extra-flat case to the slim hands, the entire design is a tribute to Frédérique Constant’s philosophy of luxury at affordable prices. It costs CHF 1,690 in steel or CHF 1,195 for the bi-colour model.
The Delight is available with a choice of two dials and two-tone finish, and has been designed to provide optimum fit on the wrist. The Delight Automatic, which is assembled by hand, is driven by the self-winding in-house calibre FC-306. This extra-flat movement beats at 4 Hz or 28,800 vph, and has a 42-hour power reserve.
