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Parmigiani Fleurier - Davide Traxler appointed Chief Commercial Officer

Parmigiani Fleurier Davide Traxler appointed Chief Commercial Officer

Davide Traxler joins the Executive Committee of Parmigiani Fleurier and will be in charge of Sales and Marketing Communication at international level.

Parmigiani Fleurier announces the appointment of Davide Traxler as Chief Commercial Officer for the brand, in charge of Sales and Marketing Communication globally. He joined the brand on the 5th of March, 2018 and is a member of the company’s Executive Committee.

Davide Traxler is a Swiss citizen. He was born in New York. Son of a Diplomat, he lived in the United States of America, in Africa, in Brazil and in Europe. He studied at the Catholic University of Milan where he completed a Master’s degree in Political Science. He began his career at Bulgari. He then became Managing Director of Chopard USA and of Chopard Italy, before occupying the position of CEO of Corum in Switzerland.

His charisma and his nearly 20 years of expertise in the luxury world enabled him to join Parmigiani Fleurier.

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One of the more recent success stories of the Swiss watchmaking industry, Parmigiani Fleurier emerged from the close relationship between watchmaker Michel Parmigiani and the Sandoz Family Foundation.

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