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de Grisogono Fawaz Gruosi

Profile of de Grisogono's founder.

Fawaz Gruosi, de Grisogono’s founder and director of design, was born in 1952 in Florence, the mecca of Italian culture, which gave him a taste for beautiful things and set him on the path of a career in jewellery. On leaving school he went to work for a prestigious jeweller in the city. Seven years later, he would be tasked with setting up and managing a boutique in London. At the age of 30 he was approached by the official agent of Harry Winston, and sent to Saudi Arabia as the brand’s representative. After three years he returned to Europe, where Bulgari made him responsible for jewellery sales worldwide, outside the eight shops it had at the time.
In 1993 Fawaz Gruosi founded  de Grisogono with two associates, who would go their separate ways in 1995. He rapidly built a reputation for boldness, attracting notice for his innovative and atypical jewellery designs and, from the year 2000, for his watches.   
 

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Keen to develop technical timepieces with a refined and distinctive aesthetic appearance, in less than twenty years de Grisogono has successfully carved out a niche in the world of watchmaking. Its audacious design ethos is expressed in firmly contemporary, off-beat timepieces.

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