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Raymond Weil Elie Bernheim takes over as head of the company

He succeeds his father Olivier Bernheim, who remains President of the Board of Directors.

Grandson of the eponymous founder of the independent watch brand Raymond Weil in 1976, Elie Bernheim joined the company in 2006 after graduating from the Hospitality Management School of Lausanne. During recent years, Elie Bernheim, with expertise in watchmaking, marketing and company management, was in charge of the development and optimization of the global strategy for the family company.

Respecting the founding values remains essential to his vision for the future. While analytical and pragmatic, Elie Bernheim is nonetheless passionate about life, the Arts and music. Essentially inherited from his mother, who is a professional pianist, the passion for music is today breathing a new lease of life, animating each new product development or marketing positioning of the brand.

Elie Bernheim take over the reins from his father Olivier Bernheim who joined the family company in 1982. He became President and CEO of Raymond Weil in 1996 and will remain President of the Board of Directors and Company consultant.

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At the time of the Brand’s creation in 1976, Raymond Weil wanted to bring luxury Swiss watchmaking within the reach of a wider public. This visionary approach, always dear to the three generations, has enabled the Brand to develop internationally, within the space of only a few decades.

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