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Cartier - A new boutique opens its doors in Zurich

Cartier A new boutique opens its doors in Zurich

Cartier opened its new boutique on Monday 3rd December. A 550 m2 venue, right in the heart of Zurich.

Cartier is continuing a story which began 40 years ago when the brand opened its very first boutique in Zurich in 1978. 

This new boutique, at Bahnhofstrasse 47, was created entirely by architect and interior designer Laura Gonzalez. Her space combines bronze, marble and wood, embodying the essence of modern Zurich design. 

Cartier opens a new boutique in Zurich

© Cartier

"The Cartier Zurich boutique balances the notions of comfort and efficiency,” said Laurence Bourgeois, Managing Director of Cartier Switzerland. “We wanted to create a refined yet welcoming space for our clients, one which could become a real destination" 

The natural light is reflected in the contemporary furnishings, while the light colours and the vast ceiling height make this a spacious venue with an intimate atmosphere. 

The Panthère de Cartier, the brand's iconic panther, is transposed onto a wall fresco inside the boutique, inspired by the picturesque Swiss capital which provides the backdrop. 

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The brand

Characterised by audacity and inventiveness, Cartier’s watchmaking history reflects a unique state of mind: “jeweller of kings and king of jewellers”. Its renown is bound up in the tradition of excellence to which it is heir. Cartier was a forerunner in the use of platinum in jewellery and one of the pioneers of watchmaking.

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