First own-name store

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First own-name store - Louis Moinet
1 minute read
The boutique is located in Moscow and will be operated by Rich Time.

The opening of an own-name boutique in Moscow embodies retailers’ and collectors’ confidence in the Ateliers’ long - term strategic vision, drive, and creative audacity. The opening of Louis Moinet’s first ever boutique marks a decisive step for the firm. Located in Moscow, the boutique will be operated by Rich Time, Louis Moinet’s historic partner in the city, brand representatives with a unique dynamic whose success has been amply demonstrated in recent years.

At a time when the watchmaking market is barely in the early stages of recovery, this development bears witness to a real growth spurt for Louis Moinet, as its investments in recent years produce tangible results. Indeed, the Ateliers have been tirelessly developing new, highly ambitious watchmaking projects, ranging from the Double Tourbillon for Sideralis to patented sidereal complications for Space Mystery, whilst also fleshing out the segment of more affordable timepieces such as Metropolis . Notably, this work has resulted in two distinctions being awarded in Russia: a Moda Topical Award for Best Style and a Best Men’s Watch Award from Watches in Russia.

Louis Moinet has now developed a set of four exclusive collections for its new boutique, produced with the help of craftsman Daniel Haas, using exceptional materials, painstakingly selected and fashioned. These  unique timepieces form part of the “Treasures of the World” collection, in which mineral dials are a prominent feature.

The watchmaker has also delved into its heritage, looking back to the era when Mr Louis Moinet supplied his legendary clocks to Tsar Alexander I.

Ateliers Louis Moinet have been keen to pay tribute to this unique heritage  with a contemporary creation: Russian Saga. Decorative components of historic clocks are painstakingly reproduced in this piece, incorporated into a contemporary design through artistic, hand - crafted engravings. Russian Saga expresses the quintessential nature of classical watchmaking art as it was in Louis Moinet’s day.

Ouverture de sa première boutique dans le monde

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