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TAG Heuer  - New Flagship Store in Paris

TAG Heuer New Flagship Store in Paris

The newly opened TAG Heuer boutique is located 104, Avenue Des Champs Elysées, at the heart of the more visited street in the world, with 300 000 visitors per day!

With an outstanding and contemporary facade, mixing glass and marble on a historical building, the window scenography presents an exceptional magnifying glass crafted with a hyper realistic treatment. An invitation to come closer, to discover all product lines, from timepieces, including the exceptional Haute Horlogerie series, to lifestyle accessories through eye wear and communication instruments, in a 120 Square meters retail area.

The Champs Elysées boutique has set a new worldwide benchmark for TAG Heuer boutique network.

The brand

Over 150 years of watchmaking savoir-faire and technical innovation have made TAG Heuer a global reference in avant-garde sports watches. As it tracked the rise of sports demanding increasingly precise timekeeping, TAG Heuer continually developed its unique capabilities through a long-term vision of what watchmaking is today, and what it will look like tomorrow.

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