Confidential Launch For Aficionados

1 minute read
The new brand has been presented to enthusiasts and collectors of the Cercle de l'Hologerie.
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Arnaud Faivre, Director of Manufacture Royale proved there is no better way to relate to enthusiasts and collectors than to launch with the Cercle de l'Hologerie by offering a preview of the exclusive showing of his brand to members of the Cercle de l'Hologerie. For Arnaud Faivre, “presenting Manufacture Royale and its timepiece, Opéra, to members of the Cercle de l'Hologerie, all enthusiasts, connoisseurs and collectors, was a great moment of sharing and intense happiness for me. I felt strong emotion and great satisfaction at these meetings at the Chateau de Voltaire near Geneva and in Monaco.” The exchanges and attention were on the level of all of the energy devoted to “the ultimate in watch making excellence” for Manufacture Royale.

 

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At the preview, Manufacture Royale launched itself into the heart of the passion of watch making.

Collectors, aficionados, and luxury watch making enthusiasts could enjoy the presentation by Arnaud Faivre, CEO of Manufacture Royale and by the artist-designer Charles Grosbety. The first model of the brand, the Opéra timepiece, was unveiled in front of the members of the Cercle de l'Horlogerie of Geneva and Monaco, who were pleased to be the first to discover it, to see it and, at times, to test it.

 

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The participants fully described the historical context from which Manufacture Royal takes its complete identity, Voltaire in one of his lesser known roles, as the important watch and clock dealer with the creation 250 years ago in Ferney of the first royal manufacturing facility. Strengthened by this heritage, Manufacture Royale is positioned as the ultimate in watch making excellence. Arnaud Faivre, the energetic Director of the brand, then explained the entire process, which exceeds the standards of contemporary luxury watch making. Finally, Charles Grosbety told the attentive audience the inspirations for his work on this first Opéra model, taken directly from the functionalities of the Sydney opera…A repetition minutes tourbillon of this caliber should have had a resonance case at the same level as the perfection as its product.

For David Mouquet, President of the “De l'Horlogerie Group”: “The Cercle de l'Horlogerie is a great experience for enthusiasts, and to discover a new watchmaker at a world preview such as Manufacture Royale is a unique emotional moment for all members. Especially when the founder, Arnaud Faivre, unreservedly expresses all of his passion and entrepreneurial spirit.”

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