The Red Dot Design Award stands for top achievements in design all over the world. The sought-after seal of quality is awarded to companies that bring products to the market, which set global standards in terms of their attractive design, ease of use, and functionality. In 2019, the prize winners were selected by a prestigious jury with some 40 members. It is made up of independent designers, professors and professional journalists who assess the products in an evaluation process lasting for several days. More than 5,500 products from 55 different countries were entered this year.
For the third time after 2015 and 2017, the Armin Strom design team wins the Red Dot Design Award for excellence in product design. In 2019, the independent Swiss watch manufacturer gains this international design award in the “Watches” category with its Dual Time Resonance model. This award will be officially presented to the brand at a prize ceremony and gala on 8 July in Essen Opera House (Germany).
The in-house design team of Armin Strom placed the two movements apart horizontally in the Dual Time Resonance, which amplifies the form-follows-function horizontal movement architecture of the caliber ARF17. The two movements placed side by side naturally led to the oval-shaped case never has form followed function in such a compelling and mechanically beautiful way. This groundbreaking timepiece also comprises an innovative, sophisticated and patented mechanism created for the pursuit of precision, that is the resonance clutch spring. Animated and eminently visible, it connects the two oscillators, the most sensitive part of a watch’s movement, in order to improving the watch’s precision using the phenomenon of resonance, while synchronizing the two independent movements.
“We are highly honoured by this award. We are proud to join the ranks of exceptional prize-winners”, Armin Strom Co-Founder and technical director Claude Greisler, commented. The jury of internationally recognized experts rewarded the force of innovation and technical sophistication which make the Dual Time Resonance an extraordinary timepiece. “As a young and independent manufacturer we were particularly happy to accept the prize for a phenomenal mechanical watch. We are grateful to the jury for this award and wish to thank all our employees for their dedication, vision and passion,” Serge Michel, Founder of the manufacture, adds.
