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Baselworld 2014
Bell & Ross - Video.  B-Rocket Concept

Bell & Ross Video. B-Rocket Concept

This neo-retro concept-bike has recently been presented in Paris. The watchmaking part of the B-Rocket concept will be unveiled at Baselworld.

The 29th Festival Automobile International sets the standard in the world of design and automotive. The Hôtel des Invalides hosted the event, just beside its Dome.

Bell & Ross, partner of the official ceremony, has renewed its support for the eighth consecutive year to this event, associating design, trends and prestigious automotive.

Bell & Ross offered an exclusive preview of the B-Rocket, its neo-retro concept-bike, to fine mechanical lovers. Its aerodynamic lines are halfway inspired by speed-bikes and the 60's experimental US aviation.

More than a motorcycle, the B-Rocket is a legendary engine produced with Shaw Harley-Davidson. The watchmaking part of the B-Rocket concept will be unveiled at Baselworld, the International Watch and Jewelry show, organized from March 27th to April 3rd in Basel, Switzerland.




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For Bell & Ross, each detail has a specific meaning and function: functionality is key, and minimalism – dispensing with superfluous ornamental details in favour of essential aspects – is vital.

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