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Breguet - A Unique Style

Breguet A Unique Style

The brand is a watchmaking pioneer.

It was Abraham-Louis Breguet who – in a period when the design of watches was still lingering in its Rococo period – propelled his art toward the pure, uncluttered aesthetics and taut lines of Neoclassicism. He designed a new type of hands with hollow, eccentric “moon” tips and created elegant numerals for his enamel dials. He introduced the intricate guilloché technique (engine turning), in which silver or gold cases and dials were decorated with distinctive repeating geometric motifs, hand-engraved on a rose engine. The understated, elegant “Breguet style” immediately inspired the entire profession.


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The brand

Breguet’s archives, kept in Switzerland and in Paris, record the developments that have sustained Breguet watchmaking for more than two centuries. The firm is committed to remaining ahead of its time with a flow of inventions and improvements.

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