Breitling New SuperOcean and Launch of Outerknown NATO Straps
Two launches in partnership with Outerknown, the sustainable apparel brand: the new Superocean Outerknown watch and the first Outerknown ECONYL® yarn NATO strap collection.
Like Breitling, Outerknown, co-founded ba surfer Kelly Slater, works with the NGO Ocean Conservancy to raise awareness of the problem of marine waste. In 2018, Breitling celebrated the partnerships with its Superocean Heritage Chronograph 44 Outerknown. The brand is excited about offering a new watch inspired by the commitment it shares with Kelly Slater and Outerknown to help clean the world’s oceans and beaches.
The new Superocean Outerknown builds on Breitling’s partnership with Outerknown and underscores the two brands’ shared dedication. The Outerknown ECONYL® yarn NATO strap collection takes the commitment to a new level. The straps are made of ECONYL® yarn, a material created exclusively from recycled nylon waste. The 18 references make a profound environmental statement and feature six different colors and four different sizes (from 18 to 24 mm), and come with a buckle in regular stainless steel or DLC-coated stainless steel. These models are as vibrant and stylish as they are ecologically sound. Even though the straps were designed specifically for the new Superocean collection, they can be paired with any Breitling watch.
“We are happy to be able to build on our excellent partnership with Kelly Slater and Outerknown", says Breitling CEO Georges Kern. "The Superocean Outerknown is a fantastic watch, but the enduring story is the innovative strap collection. It marks another important step in our shared focus on sustainability.” Kelly Slater agrees: “I often point out that the ocean and the beach are essentially my office. I’ll do everything in my power to keep them clean. These new ECONYL® yarn straps that we’ve made with Georges and the team at Breitling are a step toward a cleaner environment, and we’re proud to have our name associated with them. Importantly, they raise awareness that individuals really can make a difference. The oceans and beaches belong to all of us, so we want to encourage every man, woman, and child to help.”
Like Kelly Slater, Mark Walker, CEO of Outerknown, is pleased to be extending the partnership with the Swiss brand, saying, “Breitling is a perfect and natural fit for Outerknown. Like us, they work closely with Ocean Conservancy, and it is clear that we all share a number of common values.”
The Breitling Superocean Outerknown features a 44-millimeter stainless-steel case with a ratcheted unidirectional bezel, a feature that allows divers to time their dives accurately. It has a green dial and central hour, minute, and second hands that, like the numerals and indexes, are coated with Super-LumiNova®, a luminescent material that makes them easily readable in any lighting conditions. The Superocean Outerknown is presented on a khaki green Outerknown NATO strap made of ECONYL® yarn – an innovative material created from nylon waste, recovered among others from the ocean – one source of which is fishing nets from oceans around the world. The Superocean Outerknown is powered by a Breitling Caliber 17, which offers a power reserve of approximately 38 hours. The COSC-certified chronometer is water resistant to 100 bar/1000 meters, so it will more than meet the needs of any underwater adventurer. The watch’s screwed stainless-steel caseback is engraved with the Outerknown logo.
SuperOcean Automatic 44 Outerknown © Breitling
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