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Chanel - An iconic... Première !

Chanel An iconic... Première !

Rarely has a feminine model so perfectly enshrined the values and the image of a watch company.

The first watch exclusively created by Chanel for women in 1987, the Première has been constantly reinvented ever since in order to stay in the forefront of the watchmaking scene. In this re-edition of the watch with which Chanel took its first steps in the world of horology, the legendary silhouette of the N°5 fragrance bottle stopper, and the geometrical proportions of the Place Vendôme in Paris, are embodied in the octagonal case and the cut-corner sapphire crystal. It also features a delightful chain bracelet adding an extra touch of lightness and femininity to the overall effect. Imbued with the aesthetic elegance of the 1930s, this grand classic inspired by the simplicity cherished by Mademoiselle Chanel comes in two sizes in steel, yellow gold or white gold, set with diamonds and framing a black lacquered or white mother-of-pearl dial.


Première watch,18-carat yellow gold chain bracelet

MOVEMENT : quartz
CASE : 18-carat yellow gold
DIMENSIONS : 20x28mm
FUNCTIONS : hours, minutes
DIAL : black lacquered
CASEBACK : solid
BRACELET : yellow gold chain


Première watch, steel chain bracelet and gemset case

MOVEMENT : quartz
CASE : steel
DIMENSIONS : 16x22mm
FUNCTIONS : hours, minutes
DIAL : white mother-of-pearl
CASEBACK : solid
BRACELET : steel


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Through her life, Gabrielle Chanel embodied strength, character and a fierce desire for independence. Maison CHANEL, avant-garde and constantly innovative, has come down through the decades to become an unmistakable symbol of distinction, elegance and refinement.

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