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WorldTempus Newsletter
Editorial - Severe cold warning

Editorial Severe cold warning

The SIHH continues this week on WorldTempus, a watch review in the Great North and Favre-Leuba in India.

The SIHH has closed its doors and the 35 exhibiting brands have packed up their watches, closed their diaries and – hopefully – filled their order books. Throughout the week, WorldTempus attended all the press presentations and brought you news of all the important new launches. All our contributors also brought you their favourite watches every day. Did you fall for the same watches that they did? Head over to our SIHH feature section to compare your choice and find all our coverage from the week.

We now have to digest the huge amount of information we gathered last week and continue to present and analyse the 2018 collections, which we will be doing over the next few weeks. Technological innovation, new materials, colours, sizes, target audiences, complications… what are the trends from the SIHH 2018 that we may see again in under two months’ time at Baselworld? The SIHH dossier is far from being closed.

The weather in Geneva last week was damp, windy and cold, but probably clement for Olivier Müller compared with the polar nights at -30°C he encountered on his expedition to the 69th parallel over the Christmas holidays with an Alpina Alpiner 4 on his wrist. How did the watch stand up to these extreme conditions? Find out tomorrow in his review, which you can read in the warm comfort of your home or office.

In less extreme conditions, how do watch cases stand up to everyday wear? We know that gold can scratch and bronze oxidises, but what about PVD coatings and titanium? On Wednesday, David Chokron shows how watches can be affected by the time that they are destined to measure. But time does not necessarily affect the watch brands themselves, as Anita Khatri also explains with regard to a centuries old Swiss brand that is holding up well in India. Favre-Leuba has been under the ownership of the Titan group since 2011 and its managers explain their objectives for the brand.

We wish the same longevity and happy birthday to GMT magazine, which celebrated its 18th birthday during the SIHH.

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Established in 1883, Alpina is recongised as the inventor of the sports watch as we know it today, having presented its Alpina 4 model back in 1938.

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Favre-Leuba is the second-oldest Swiss watch brand and traces its origins to the workshop of Abraham Favre in Le Locle, which was first officially mentioned in 1737.

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