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Hublot - Big Bang Ferrari Magic Gold

Hublot Big Bang Ferrari Magic Gold

Partners for 7 years, Ferrari and Hublot have one more time used the Magic Gold to dress up their latest creation: a Big Bang Unico restyled as per Ferrari’s design language.

In 2012, the first watch that launched the Hublot x Ferrari collaboration was the Big Bang Ferrari, presented in a ground-breaking and patented alloy, Magic Gold. This gold is almost inalterable once formed and is still considered as the most resistant and hard metal in the world today, while retaining too its own qualities. Magic Gold is a fitting metaphor for the fusion of these two Houses that never cease to push the boundaries of resistance, creativity and innovation, accumulating superlatives while maintaining their own identity.

Big Bang Ferrari Magic Gold

Big Bang Ferrari Magic Gold © Hublot

Seven years after its creation, Magic Gold remains the only scratch-resistant 18-carat gold. Developed in partnership with EPFL (the Swiss Federal Institute of Technology in Lausanne), it is the hardest gold in the world. “Standard” 18-carat gold has a resistance of 400 Vickers and hardened steel 600 Vickers, whereas Magic Gold approaches 1,000 Vickers. Magic Gold is entirely produced internally thanks to a high-tech foundry installed in the Hublot Manufacture in Nyon, using a complex manufacturing process that “fuses” boron carbide and 24K gold.

Big Bang Ferrari Magic Gold

© Hublot

Limited to 250 pieces, its 45-mm case and its bezel are cut in the most scratch-resistant solid gold ever conceived, which can only be altered by a diamond. The watch displays the new contours of the Big Bang Unico model redrawn last year by the Ferrari x Hublot team: a tachymeter-style minute counter and a date aperture in gear selector mode; a prancing horse at 6 o’clock and finally a second counter designed like an air extractor at 9 o’clock. The watch is strapped onto black alcantara sewn onto black rubber and displays the red topstitching of the Ferrari upholstery. Under the sapphire dial, the UNICO manufacture HUB1241 movement guarantees a power reserve of 72 hours and beats at the rhythm of 28,800 vibrations per hour.

Seven years ago, Magic Gold and its patent offered the Ferrari partnership innovation and resistance., never short of ideas, the two allies may very well have surpassed excellence yet again.


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From the outset, Hublot has embodied design and innovation that differ markedly from the established watchmaking order. With the impetus provided by Jean-Claude Biver, by 2004 these values had already become the basis of a new DNA, leading the brand, which is currently headed by Ricardo Guadalupe - its CEO since 2012, to develop particularly audacious timepieces – most of them with a highly-developed sporting aspect.

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