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Jacob & Co. - Epic X Chrono Bugatti

Jacob & Co. Epic X Chrono Bugatti

After the Twin Turbo Furious Bugatti, Jacob & Co. presents a second watch created to celebrate the new partnership with the French automobile manufacturer.

At Baselworld this year, Jacob & Co. announced a long-term partnership with the prestigious automobile marque Bugatti, driven by the same passion for exceptional design. To mark the start of this new partnership, and celebrate the 110th anniversary of Bugatti, Jacob & Co. presented a special-edition Twin Turbo Furious Bugatti. Now the brand presents a new timepiece with the colours of the luxury French car maker: the Epic X Chrono Bugatti.

Epic X Chrono Bugatti

Twin Turbo Furious Bugatti © Jacob & Co.

After versions dedicated to footballers Luis Figo and Lionel Messi, it’s time to head into a different world, with the ball making way for the glint of bodywork and the revving of engines.

Epic X Chrono Bugatti

The Epic X is recognisable by its unique architecture. The vertical elements on the dial extend to the lugs to form an X shape that gives the model its name.

This latest interpretation uses a totally new case in forged carbon but nevertheless retains the signature codes of the collection. The forged carbon gives the watch a structured look and is also used on the dial. The somber look is reinforced by the vertical elements, the pushers, the graduated discs on the counters, the hands and the screw-in crown in black ceramic, all of which are in black.

Although the colours of the French flag were discreetly added to the Twin Turbo Furious Bugatti in tribute to the French car maker, this time they take centre stage. The central chronograph seconds hand in red adds an extra touch of colour and matches the Bugatti logo in the lower half of the dial.

Epic X Chrono Bugatti

The Epic X Chrono Bugatti with the Bugatti Chiron Sport « 110 ans Bugatti » © Jacob & Co.

Exceptional mechanics are married with the exceptional design. The Epic X Chrono Bugatti is fitted with an automatic skeletonised JCAA05 movement with bi-compax chronograph display, column-wheel chronograph and 48-hour power reserve. This exclusive calibre can be admired through the sapphire crystal case back, which bears the inscription “110 ans Bugatti”. The carbon-fibre case back also bears the special engraving “Bugatti Limited Edition”.

As a nod to the automobile universe of Bugatti, this imposing 47mm watch is fitted with a special rubber strap inspired by the rear of the French manufacturer’s supercars.

Limited to 110 models in reference to Bugatti’s anniversary, this exclusive watch is available at a price of 36,000 dollars.


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Jacob & Co. is an artistic visionary Maison that displays boundless creative freedom. Setting a completely new tone, both in terms of design and complications, it celebrates being different.

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