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Maurice Lacroix - Aikon Venturer 43 mm

Maurice Lacroix Aikon Venturer 43 mm

Accompanying the bronze and brown ceramic version, the brand unveils a new Aikon Venturer sport-chic model in steel and gold.

Always in movement, the Aikon Venturer collection has been expanded with a new model, created with a common base but radically different aesthetics. The gold and steel model with the anchor blue dial is sporty yet chic. Watches with fashionable colour codes, destined for the city, just like Venturer. It is the ability to change that marks out the power of a design. That’s how Aikon Venturer continues its expansion into the urban world. Strong but not brutal, robust but not massive, modern but not futuristic, this automatic watch with three hands and a date function has a real presence on the wrist. Whichever version you choose, its function sectors, level of detail and the energy emanating from the piece directly signal the connection to the Aikon’s aesthetic codes.

Crafted entirely from steel, its surfaces are satin-finished, while its edges are polished. The bezel’s six arms – a powerful, characteristic Aikon feature – have been given a functional role. They extend beyond the ceramic bezel so that it can be easily grasped and rotated in one direction. The arms are engraved with 10-minute intervals, a feature which makes the Aikon Venturer a genuine tool watch. Its screwed case back features a “Vagues du Jura” motif surrounding the engraved “M” logo in the centre, demonstrating the high standard of finishes given to the Venturer. Loyal to Maurice Lacroix’s mission, this new Aikon Venturer watch displays a relationship between its objective and perceived value and its particularly favourable price.

Aikon Venturer 43 mm in steel and gold

Aikon Venturer © Maurice Lacroix

A sporty-chic appearance

There’s another first for the Aikon Venturer 43 mm which features steel and gold, with steel components gilded with 2N yellow gold. The small bracelet links, crown and bezel’s arms, as well as its bright and delicate touches give new life to what was previously just a functional model. But this version’s function is completely different: a deep blue sunray-brushed dial with a ceramic bezel in the same shade that gives it an elegant, sporty-chic look that reflects the real-life uses of an entirely metallic watch. The choice of 2N yellow gold and deep blue gives a premium vintage 80’s look to the ensemble, enriching Maurice Lacroix’s style vocabulary once more. The Easychange quick strap change system allows its user to change styles in a fraction of a second. Also fitted with the ML 115 automatic movement, this model is part of the brand’s current collection.

Aikon Venturer 43 mm in steel and gold

Aikon Venturer © Maurice Lacroix

The Aikon Line

The Aikon Venturer is descended from the Maurice Lacroix Calypso, which included a diver’s version at the time. This steel watch was one of the brand’s iconic models in the 1990s and bore the same design codes that live on in the Aikon Venturer. The integrated and water-resistant case, the six-arm bezel surrounding a flat sapphire crystal and the strap marked with an applied M logo made this model with its exceptional presence the brand’s most iconic product. In 2016, Maurice Lacroix produced a contemporary reinterpretation of this iconic piece with the quartz Aikon. In 2018, an entire collection of Aikon Automatic pieces continued the saga and was topped off in 2019 with a new branch of the Aikon generation. The Aikon Quartz watches and the Aikon Automatic watches share a watchmaking culture of perceived high quality and affordable prices. Sportier, just as modern and even more adventurous, this stylised Aikon Venturer is designed to face up to the challenges and ambitions of today’s urban life.

Aikon Venturer 43 mm in steel and gold

Aikon Venturer © Maurice Lacroix

 

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Based in the Jura region of Switzerland, Maurice Lacroix has been producing fine Swiss timepieces for over 40 years and has developed 14 in-house movements over the past ten years.

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