The launch of the new Aquaracer Black Titanium watch (read tomorrow on WorldTempus the presentation of the watch) took place in the presence of Jean-Claude Biver, CEO of TAG Heuer and Chairman of the Watch Division of the LVMH Group, joined for this event by two star DJs, both ambassadors for the watch brand, David Guetta and Martin Garrix.
And since that was in Spain, football was also close to everyone's heart! Eight Spanish footballing legends - Albert Luque, Michel Salgado, Joan Capdevila, Aitor Ocio, Fernando Morientes, Gaizka Mendieta, Marcos Senna et Fernando Sanz (representing La Liga for which TAG Heuer is the Official Timekeeper) were also in attendance to share their passion with the two DJs.
After the press conference, they were waiting, jerseys in hand, for Jean-Claude Biver, David Guetta and Martin Garrix to take on a TAG Heuer Football Challenge against a giant target in the shape of the Carrera Heuer 01 chronograph, as a way of kicking off the 2016/2017 La Liga season with Official Timekeeper TAG Heuer.
