On November 12, 800 biodegradable balloons were released from the Zenith manufacture by 80 of the company’s watchmaking artisans.
Each balloon has a printed card attached bearing the name of all the adventurers from around the world who have entered the Facebook competition.
Six participants will be rewarded and will enjoy a chance to discover the new El Primero Lightweight as well as an unforgettable airborne experience: a free fall, an airship flight or a paragliding jump. The sky is quite literally the limit! This competition will provide a 360° experience involving the brand’s Facebook fans as well as its watchmaking artisans. The lucky individuals who find one of the balloons will also have an opportunity to try their luck by returning the printed card to Zenith.
Featured brand
