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Breitling Manufacturing the #legendaryfuture

A visit to Breitling Chronométrie in La Chaux-de-Fonds shows how Breitling is already prepared to produce watches under the philosophy of its new hashtag.

9 July 2018
Industry News

Breitling Opening of the first flagship store in Asia

In the company of the brand's ambassadors, Breitling CEO Georges Kern, celebrated the grand opening of the company's new flagship store at WF Central, Beijing.

30 June 2018

Official Time Partner at the Concours d’Elégance Suisse Sport

Official Time Partner at the Concours... Official Time Partner at...

This partnership is a natural extension of Breitling's automotive legacy, as its CEO Georges Kern points it out. This partnership is a natural extension...

Navitimer 8 B01 Trends and style

Trends and style

Navitimer 8 B01 Navitimer 8 B01

As the highlight of the new Breitling collection, this timepiece is available in stainless steel as well as in 18k red gold, each with... As the highlight of the new Breitling...

Breitling Jet Squad Sport

Video

Breitling Jet Squad Breitling Jet Squad

Enter the high-octane world of The Breitling Jet Team. Enter the high-octane world of The...

Partnership with MR PORTER Trends and style

Trends and style

Partnership with MR PORTER Partnership with MR PORTER

Breitling has announced that it will be teaming up with MR PORTER and launches a limited edition Navitimer Aviator 8. Breitling has announced that it will be...

Navitimer 1 Automatic 38 Trends and style

Trends and style

Navitimer 1 Automatic 38 Navitimer 1 Automatic 38

The famous pilot’s watch is back in a new 38 mm case. The famous pilot’s watch is back in a...

Triathlon Squad People and interviews

People and interviews

Triathlon Squad Triathlon Squad

Breitling presents its fourth Squad made up of three athletes with an impressive record : Jan Frodeno, Chris McCormack et Daniela Ryf. Breitling presents its fourth Squad made...

Breitling’s five current focus areas (and some official responses) People and interviews

People and interviews

Breitling’s five current focus areas (and some... Breitling’s five current...

With Georges Kern in the cockpit, Breitling is undertaking a thorough overhaul of its brand and product positioning. With Georges Kern in the cockpit,...

Superocean Héritage II Trends and style

Trends and style

Superocean Héritage II Superocean Héritage II

In 2017, Breitling redesigned its Superocean Héritage line to celebrate the 60th anniversary of the brand’s legendary diver’s watch. In... In 2017, Breitling redesigned its...

148 pages for spring Arts and culture

Arts and culture

148 pages for spring 148 pages for spring

GMT no. 56, issued in time for Baselworld 2018, spotlights the Breguet Marine 5517 and features interviews with the CEOs of Breitling,... GMT no. 56, issued in time for...

Social media analysis Exhibitions

Baselworld 2018

Social media analysis Social media analysis

An overview of social media activity at #baselworld2018. An overview of social media activity at...

Commendable marketing Arts and culture

Arts and culture

Watch brands and water

Commendable marketing Commendable marketing

A handful of watch brands are supporting worthy causes in the provision of clean drinking water and the conservation of our oceans. A handful of watch brands are supporting...

Explorers Squad People and interviews

People and interviews

Explorers Squad Explorers Squad

Following the Cinema Squad and the Surfers Squad, Breitling presents its Explorers Squad. Following the Cinema Squad and the...

Surfers Squad People and interviews

People and interviews

Surfers Squad Surfers Squad

The brand unveils the three impressive masters of the waves who are the members of the Breitling Surfers Squad. The brand unveils the three impressive...

The first Breitling Squad in the spotlight People and interviews

People and interviews

The first Breitling Squad in the spotlight The first Breitling Squad...

The watchmaking brand unveils a new concept and presents the Breitling Cinema Squad made up of four famous actors : Brad Pitt, Charlize... The watchmaking brand unveils a new...

Chronomat B01 Chronographe 44 Trends and style

Trends and style

Chronomat B01 Chronographe 44 Chronomat B01 Chronographe 44

A stunning interpretation of the Chronomat, with stainless steel case and bracelet. A stunning interpretation of the...

Navitimer Super 8 Trends and style

Trends and style

Navitimer Super 8 Navitimer Super 8

The Breitling Navitimer Super 8 was inspired by the Reference 637, a stopwatch that pilots in the 1930s and 1940s wore strapped to their... The Breitling Navitimer Super 8 was...

Real-time – the watchword for Baselworld 2018 Exhibitions

Real-time – the watchword for Baselworld 2018 Real-time – the watchword...

A new intelligent chat bot promises to keep us updated in real time throughout Baselworld. A new intelligent chat bot promises to...

Interview with Georges Kern People and interviews

People and interviews

Interview with Georges Kern Interview with Georges Kern

The Editor-in-Chief of GMT magazine talks to Breitling's CEO. The Editor-in-Chief of GMT magazine...

New partner Brands

New partner New partner

WorldTempus is happy to welcome Breitling as a new partner. WorldTempus is happy to welcome...

Ten good reasons to go Exhibitions

Ten good reasons to go Ten good reasons to go

Baselworld 2018 is an obligatory fixture on the watch industry circuit, and the biggest watch fair open to the public. Baselworld 2018 is an obligatory fixture...

Sharing a passion for a clean, healthy ocean Arts and culture

Arts and culture

Sharing a passion for a clean, healthy ocean Sharing a passion for a...

Swiss watch brand Breitling has announced a partnership with Ocean Conservancy, a non-governmental organization dedicated to leading the... Swiss watch brand Breitling has...

The brands behind the (Arabic) numbers Watches

17 February 2018

Typography - Arabic numerals

The brands behind the (Arabic) numbers The brands behind the...

For some brands, the typography on the dial is a genuine signature, while for others it can change considerably depending on the model. For some brands, the typography on the...

Partnership with Norton Motorcycles Brands

13 February 2018

Partnership with Norton Motorcycles Partnership with Norton...

Georges Kern, CEO of Breitling, is convinced that the passionate fan bases at Breitling and Norton Motorcycles will overlap. Georges Kern, CEO of Breitling, is...

The battle for the wrist has begun Trends and style

Trends and style

The battle for the wrist has begun The battle for the wrist...

Breitling, Bulgari, Frédérique Constant, Gucci, Kenneth Cole, Mondaine, Nixon, Swatch, TAG Heuer, Tissot: what do all these companies... Breitling, Bulgari, Frédérique Constant,...