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Benzilla, New Ambassador People and interviews
People and interviews
11 March 2020
Maurice Lacroix

Benzilla, New Ambassador Benzilla, New Ambassador

Maurice Lacroix adds pop art colours to its circle of friends by welcoming the Thai street artist Benzilla. Maurice Lacroix adds pop art colours to...
Aikon Is Ready For Battle Trends and style
Trends and style
28 February 2020
Maurice Lacroix

Aikon Is Ready For Battle Aikon Is Ready For Battle

The Brand further expands its best-selling collection with two new Aikon models. The Brand further expands its...
The watch that triumphs Trends and style
Trends and style
27 February 2020
Maurice Lacroix

The watch that triumphs The watch that triumphs

With this new contemporary Aikon quartz chronograph, the brand has opted for a model adapted to an active and sporty everyday life. With this new contemporary Aikon quartz...
Red Carpet...In The Black Trends and style
Trends and style
26 February 2020
Everyday Glamour

Red Carpet...In The Black Red Carpet...In The Black

It's peak awards season, and red carpet events are making you lust for ravishing timepieces. Except you don't think you can afford any of... It's peak awards season, and red carpet...
Jan Armbruster and Maurice Goedecke, new friends of the brand People and interviews
People and interviews
25 February 2020
Maurice Lacroix

Jan Armbruster and Maurice Goedecke, new... Jan Armbruster and Maurice...

Maurice Lacroix watches are displayed in their Stoff & Schnaps concept store in Germany. Maurice Lacroix watches are displayed in...
The Eliros brings colour to the catwalk Trends and style
Trends and style
21 February 2020
Maurice Lacroix

The Eliros brings colour to the catwalk The Eliros brings colour to...

The brand is pleased to unveil two new watches that provide the perfect antidote to the winter blues, courtesy of their vibrantly hued... The brand is pleased to unveil two new...
The graphic power of the Aikon Chronograph Skeleton Trends and style
Trends and style
19 February 2020
Maurice Lacroix

The graphic power of the Aikon Chronograph... The graphic power of the...

The Aikon Chronograph Skeleton is a contemporary and sculptural creation that combines the powerful, angular and masculine lines of the... The Aikon Chronograph Skeleton is a...
Marta Bassino, new Friend of the Brand People and interviews
People and interviews
2 February 2020
Maurice Lacroix

Marta Bassino, new Friend of the Brand Marta Bassino, new Friend...

One of the most talented Italian giant slalom skiers is joining Maurice Lacroix's circle of friends. One of the most talented Italian giant...
In the City of Lights, an Embrace Trends and style
Trends and style
30 January 2020
Maurice Lacroix

In the City of Lights, an Embrace In the City of Lights, an...

WorldTempus joins Maurice Lacroix at Paris Fashion Week to discover their new women’s pieces, the Fiaba Moonphase and the Masterpiece... WorldTempus joins Maurice Lacroix at...
Lidija Lijić, new friend of the brand People and interviews
People and interviews
21 January 2020
Maurice Lacroix

Lidija Lijić, new friend of the brand Lidija Lijić, new friend of...

The Croatian diver is world champion in freediving. The Croatian diver is world champion in...
Anders Mol et Christian Sørum, friends of the brand People and interviews
People and interviews
21 December 2019
Maurice Lacroix

Anders Mol et Christian Sørum, friends of the... Anders Mol et Christian...

Maurice Lacroix welcomes beach volleyball players, number one of the world Anders Mol and Christian Sørumto the brand’s circle of friends. Maurice Lacroix welcomes beach...
The sound investments of the Fine Watch Club Trends and style
Trends and style
14 December 2019
Collectors

The sound investments of the Fine Watch Club The sound investments of...

Affordable limited editions and exclusive events on the program. Affordable limited editions and...
A happy winner Arts and culture
Arts and culture
14 December 2019
Maurice Lacroix

A happy winner A happy winner

Last November Maurice Lacroix offered a backpack.
Here is the lucky winner! Last November Maurice Lacroix offered a...
Fine Watch Club – the Limited Editions Trends and style
Trends and style
11 December 2019
Christmas gifts

Fine Watch Club – the Limited Editions Fine Watch Club – the...

For your horological Christmas gifts, go with exclusivity with these three limited editions from Bulgari, Zenith and Maurice Lacroix, as... For your horological Christmas gifts, go...
Masterpiece Moonphase Retrograde Trends and style
Trends and style
11 December 2019
Maurice Lacroix

Masterpiece Moonphase Retrograde Masterpiece Moonphase...

The brand presents its new Masterpiece Moonphase Retrograde model. The brand presents its new Masterpiece...
Aikon-ic: The Fine Watch Club and Maurice Lacroix Trends and style
Trends and style
7 December 2019
Maurice Lacroix x Fine Watch Club

Aikon-ic: The Fine Watch Club and Maurice Lacroix Aikon-ic: The Fine Watch...

For its third limited edition with special partner brands, the Fine Watch Club has collaborated with Maurice Lacroix on a special and... For its third limited edition with...
Discovering the Aikon Mercury free-hand display Innovation and technology
Innovation and technology
Video
28 October 2019
Maurice Lacroix

Discovering the Aikon Mercury free-hand display Discovering the Aikon...

Suzanne Wong, Editor-in-Chief of WorldTempus, explains how the Aikon Mercury works in detail. Suzanne Wong, Editor-in-Chief of...
Sarah Forster, the Boundless Force People and interviews
People and interviews
25 October 2019
Maurice Lacroix

Sarah Forster, the Boundless Force Sarah Forster, the...

The dynamic Sarah Forster, who excels in defence for the Swiss national ice hockey team, is joining Maurice Lacroix’s circle of friends... The dynamic Sarah Forster, who excels in...
Stéphane Waser is won over by the Community District People and interviews
People and interviews
23 October 2019
Maurice Lacroix

Stéphane Waser is won over by the Community... Stéphane Waser is won over...

In parallel with Baselworld’s announcement that a new Community District would be in place for 2020, Maurice Lacroix announced its return... In parallel with Baselworld’s...
#timecode treasure hunt in New York Arts and culture
Arts and culture
21 October 2019
Maurice Lacroix

#timecode treasure hunt in New York #timecode treasure hunt in...

After London this spring, Maurice Lacroix brings its social game to New York. After London this spring, Maurice...
Get ready for the Community District Exhibitions
Exhibitions
18 October 2019
Baselworld

Get ready for the Community District Get ready for the Community...

A new exhibition space will be inaugurated in 2020. Maurice Lacroix has already signed up, confirming its return to Baselworld. A new exhibition space will be...
The brand in Argentina Arts and culture
Arts and culture
Video
15 October 2019
Raymond Weil

The brand in Argentina The brand in Argentina

Raymond Weil meets argentinian band Sul Tasto for two of its collections. Raymond Weil meets argentinian band Sul...
Rhinoceros & Co. Trends and style
Trends and style
25 September 2019
News

Rhinoceros & Co. Rhinoceros & Co.

We give you a brief overview of the summer’s watch news, and watch brands’ efforts to improve our general knowledge. We give you a brief overview of the...
When fine dining meets watchmaking... People and interviews
People and interviews
16 September 2019
Maurice Lacroix

When fine dining meets watchmaking... When fine dining meets...

Maurice Lacroix’s group of friends has grown once again. After sports and fashion, the brand is putting on a great spread and welcoming a... Maurice Lacroix’s group of friends has...
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