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The future of retrograde Trends and style
Trends and style
7 January 2021
Retrograde watches

The future of retrograde The future of retrograde

Retrograde indications jump backwards instead of going 360 degrees. The metaphor is striking because they're going round in circles. Retrograde indications jump backwards...
Indicative energy Trends and style
Trends and style
15 December 2020
Dynamic displays

Indicative energy Indicative energy

With or without hands, these timepieces are shaking up the view of the common watch and its design. With a keen sense of dynamics,... With or without hands, these timepieces...
Oh Christmas tree, Oh Christmas tree! Trends and style
Trends and style
10 December 2020
Christmas selection

Oh Christmas tree, Oh Christmas tree! Oh Christmas tree, Oh...

With the year we’ve had, here are the watches we need to have a merry little Christmas this holiday season. With the year we’ve had, here are the...
Official Timekeeper of Mahindra Racing Sport
Sport
3 December 2020
Maurice Lacroix

Official Timekeeper of Mahindra Racing Official Timekeeper of...

The brand announces its new partnership with Mahindra Racing. The brand announces its new partnership...
Aikon Automatic Limited Edition Label Noir Trends and style
Trends and style
2 December 2020
Maurice Lacroix

Aikon Automatic Limited Edition Label Noir Aikon Automatic Limited...

Developed in collaboration with Geneva-based watchmaker Label Noir ,Maurice Lacroix is stepping outside the box for the unveiling of a... Developed in collaboration with...
Javier Gómez Noya Sport
Sport
27 November 2020
Maurice Lacroix

Javier Gómez Noya Javier Gómez Noya

The man who never gives up. The man who never gives up.
Luxury watches, the Millennial way People and interviews
People and interviews
10 November 2020
Maurice Lacroix

Luxury watches, the Millennial way Luxury watches, the...

WorldTempus sits down with Stéphane Waser, Managing Director of Maurice Lacroix, to talk about how the luxury experience has evolved... WorldTempus sits down with Stéphane...
BMW Berlin-Marathon Sport
Sport
1 November 2020
Maurice Lacroix

BMW Berlin-Marathon BMW Berlin-Marathon

The watch manufacturer announces its collaboration as the Official Timekeeper of the BMW Berlin-Marathon. The watch manufacturer announces its...
The Finalists of GPHG 2020 Arts and culture
Arts and culture
15 September 2020
GPHG

The Finalists of GPHG 2020 The Finalists of GPHG 2020

This year’s edition of the Grand Prix d’Horlogerie de Genève, featuring the choices of the newly formed GPHG Academy, releases the list... This year’s edition of the Grand Prix...
“The Pontos is back in centre stage for its 20th anniversary” Trends and style
Trends and style
Video
27 August 2020
Maurice Lacroix

“The Pontos is back in centre stage for its... “The Pontos is back in...

Maurice Lacroix has everything ready for the Geneva Watch Days. The final words have been written, the photoshoots have been wrapped up,... Maurice Lacroix has everything ready for...
200 Watches in 4 Days? Bring it on! Exhibitions
Exhibitions
24 August 2020
Geneva Watch Days

200 Watches in 4 Days? Bring it on! 200 Watches in 4 Days?...

Watchmaking prepares itself for the only physical salon in Switzerland this year. Watchmaking prepares itself for the only...
The countdown is on, are you ready? Exhibitions
Exhibitions
21 August 2020
Geneva Watch Days

The countdown is on, are you ready? The countdown is on, are...

The only Swiss watchmaking event of the year, Geneva Watch Days will present the new products of 15 watch brands from August 26th to 29th. The only Swiss watchmaking event of the...
Graphically yours Trends and style
Trends and style
31 July 2020
Maurice Lacroix

Graphically yours Graphically yours

The brand presents a pure and graphic piece. The brand presents a pure and graphic...
A new member joins crew of friends of the brand Arts and culture
Arts and culture
26 July 2020
Maurice Lacroix

A new member joins crew of friends of the brand A new member joins crew of...

The brand welcomnes the singer, actor and TV presenter Oli.P in its international crew, composed of talents from different fields, but... The brand welcomnes the singer, actor...
Alpine skier Sandra Lahnsteiner, the new friend of the brand People and interviews
People and interviews
8 July 2020
Maurice Lacroix

Alpine skier Sandra Lahnsteiner, the new friend... Alpine skier Sandra...

She joins the pool of talents from different universes sharing the brand's philosophy: "Success is a journey, not a destination". She joins the pool of talents from...
A Genesis Story Arts and culture
Arts and culture
1 July 2020
Geneva Watch Days

A Genesis Story A Genesis Story

The only international watchmaking event of 2020 unites young and old brands around a common vision; could this be a source of... The only international watchmaking event...
Aikon Venturer 43 mm Trends and style
Trends and style
Video
16 June 2020
Maurice Lacroix

Aikon Venturer 43 mm Aikon Venturer 43 mm

Accompanying the bronze and brown ceramic version, the brand unveils a new Aikon Venturer sport-chic model in steel and gold. Accompanying the bronze and brown...
2004, the pace picks up* Arts and culture
Arts and culture
19 May 2020
GMT Magazine

2004, the pace picks up* 2004, the pace picks up*

The race for innovation and the creation of limited editions intensifies, while the presence of chronographs grew stronger. The race for innovation and the creation...
A happy winner Arts and culture
Arts and culture
18 April 2020
Easter Contest

A happy winner A happy winner

Last Easter we offered a box of Swiss chocolates.
Here is the lucky winner! Last Easter we offered a box of Swiss...
Maurice Lacroix at The Paris Fashion Week Trends and style
Trends and style
Video
12 April 2020
Maurice Lacroix

Maurice Lacroix at The Paris Fashion Week Maurice Lacroix at The...

Maurice Lacroix used The Paris Fashion Week as a backdrop to introduce new ladies timepieces. Maurice Lacroix used The Paris Fashion...
The Bronze Edge Innovation and technology
Innovation and technology
26 March 2020
Maurice Lacroix

The Bronze Edge The Bronze Edge

At a time when activities around the world are being disrupted by the COVID-19 virus strain, the use of bronze in watchmaking like the... At a time when activities around the...
Letar, New Friend of the Brand People and interviews
People and interviews
13 March 2020
Maurice Lacroix

Letar, New Friend of the Brand Letar, New Friend of the Brand

Pimnarra Sangngern, better known as Letar, enters the brand’s circle of friends. The Thai designer is a personality who infuses her... Pimnarra Sangngern, better known as...
Benzilla, New Ambassador People and interviews
People and interviews
11 March 2020
Maurice Lacroix

Benzilla, New Ambassador Benzilla, New Ambassador

Maurice Lacroix adds pop art colours to its circle of friends by welcoming the Thai street artist Benzilla. Maurice Lacroix adds pop art colours to...
Aikon Is Ready For Battle Trends and style
Trends and style
28 February 2020
Maurice Lacroix

Aikon Is Ready For Battle Aikon Is Ready For Battle

The Brand further expands its best-selling collection with two new Aikon models. The Brand further expands its...
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