Everything in the Maison centers on a global message linked to joy, to happiness and the celebration of life: for the Boucheron family, life is festive. Frédéric Boucheron’s choice of the theme of 'Joyful Hours' in his vision of watchmaking perfectly represents this message.
Baselworld is a watch fair of extremes, featuring a huge variety of exceptional concepts, finishes and designs. Worldtempus takes a closer look at some of most striking examples. Each represents one extreme of a particular genre.
14 April 2016