Carl F. Bucherer

Watches of technical perfection and beauty, through tradition and the force of innovation. Carl F. Bucherer is an independent Swiss watchmaker with expertise in the production of precious contemporary watches in the premium market.

  • About

  • Philosophy

  • 4 key dates

  • Collections

  • Contact

  • About Carl F. Bucherer

    Since its formation 125 years ago, the company formed by this visionary figure has remained in the sole ownership of the Bucherer family. This continuity means that today Carl F. Bucherer is one of the oldest major Swiss watchmaking companies to be held in the ownership of the founder’s family in unbroken succession.

    In 1919, returning to Lucerne from revolution-torn Germany, the sons encouraged their father to launch his own ladies’ watch collection in the Art Deco style. The perfect interplay of aesthetic appeal, technical watchmaking skills and outstanding workmanship formed the basis of the creative “mythos” that was to spring from the House of Bucherer.

    To this day, the philosophy of the founder, Carl Friedrich Bucherer remains. Carl F. Bucherer concentrates on meaningful complications and ingeniously simple operability.

  • Carl F. Bucherer's philosophy

    Entrepreneurs are people who have an idea and who dare to do something new. They follow their vision and their own path. Carl Friedrich Bucherer expertly blended tradition with innovation by blending the jeweler’s filigree craft with the watchmaker’s precision. Right up to the present day, the founder’s philosophy has been reflected in the Carl F. Bucherer brand and its timepieces. As the only watch brand to have its origins in Lucerne, Carl F. Bucherer has been able to develop in its own unique way.

  • Carl F. Bucherer's 4 key dates

    1888: Carl Friedrich Bucherer sets up his first specialist shop selling watches and jewelry on Falkenplatz in Lucerne.

    1919: Carl Friedrich Bucherer launches his first ladies’ watch collection in the Art Deco style. He is one of the first to adopt the strap – at that time still a revolutionary concept.

    1948: At an early stage the brand focuses on sporty chronographs and the practical display of the big date, with two discs turning independently of each other showing the current date in generously proportioned apertures on the dial.

    2008: Carl F. Bucherer presents the CFB A1000 manufacture movement, demonstrating the brand’s innovative strength.

  • Carl F. Bucherer's collections

    Patravi: “I have achieved.” The Patravi stands for the comprehensive watchmaking know-how of Carl F. Bucherer, for technological innovation, attractive and useful additional functions, and striking design characteristics.

    Manero: “That which is led by the hand-“. With the Manero, Carl F. Bucherer presents a range of modern classics whose beauty and elegance are skillfully combined with mechanical precision and practical functionality.

    Adamavi: “Falling in love.” With its discreet elegance and mechanical reliability, the Adamavi collection from Carl F. Bucherer represents a timeless, tried and tested classic range.

    Alacria: “Enthusiasm and zest for life.” With its uniquely contoured and tapered case, the Alacria ladies’ range offers the ideal basis for the creation of prestigious jewelry watches, demonstrating the high level of jewelry skills to be found at Carl F. Bucherer.

  • Contact Carl F. Bucherer

    Carl F. Bucherer
    A Brand of Bucherer Montres S.A.
    Langensandstrasse 27
    CH-6002 Lucerne
    T. +41 41 369 70 70

    Official website

    Google +


  • Carl F. Bucherer Discover the collection
  • Carl F. Bucherer Swiss History of Time
  • Carl F. Bucherer Movement CBF A1000
  • Carl F. Bucherer Store Finder
  • Carl F. Bucherer Join Us on Facebook
The watch list

Featured Carl F. Bucherer Watches

  • Carl F. Bucherer - Tourbillon

    Carl F. Bucherer



  • Carl F. Bucherer - Power Reserve

    Carl F. Bucherer


    Power Reserve

  • Carl F. Bucherer - TravelTec II

    Carl F. Bucherer


    TravelTec II

  • Carl F. Bucherer - ScubaTec

    Carl F. Bucherer



  • Carl F. Bucherer - Diva Or Rose

    Carl F. Bucherer


    Diva Or Rose

All news about Carl F. Bucherer

Filtered by:
Carl F. Bucherer

Cooperation with Rinspeed

— Carl F. Bucherer teams up with its new Patravi TravelTec in Black and Rinspeed’s latest Concept Car “Σtos“.
JANUARY 15, 2016
Carl F. Bucherer & Rinspeed
Patravi TravelTec DLC
Carl F. Bucherer

Patravi TravelTec

— The brand new Patravi TravelTec is designed with a diamond-like-carbon coating in a matt black hue.
JANUARY 09, 2016
Carl F. Bucherer - Dubai Mall
Carl F. Bucherer

Boutique opening in Dubai

— Carl F. Bucherer opens its boutique at The Dubai Mall.
DECEMBER 22, 2015
Roland Ott
Carl. F Bucherer

Roland Ott joins the brand’s management team

— As Executive Vice-President of Marketing & Communication, Roland Ott now leads the international marketing and communications department of the Lucerne-based brand.
DECEMBER 05, 2015
Carl F. Bucherer Manero ChronoPerpetual Only Watch 2015
Carl F. Bucherer

Only Watch 2015

— The Manero ChronoPerpetual, created uniquely for Only Watch 2015, was auctioned off at 46,000 CHF.
NOVEMBER 13, 2015

Laurent Lecamp talks about his new book Independent Luxury

— The co-author of "Independent Luxury" offered Brice Lechevalier some insights from the world's first book dedicated to independent luxury brands.
SEPTEMBER 25, 2015
Carl F.Bucherer Lausanne
Carl F. Bucherer

Splashing out in Lausanne

— The Lucerne brand teamed up with its eponymous Lausanne retailer to introduce customers to diving and its Scubatec diver’s watches.
SEPTEMBER 17, 2015
Carl F. Bucherer, GaultMillau 2016 &
Carl F. Bucherer

Hotel of the year 2016

— Carl F. Bucherer and GaultMillau Switzerland reward "The Dolder Grand" hotel in Zurich.
SEPTEMBER 03, 2015
Carl F. Bucherer, Murat Yakin
Carl F. Bucherer

Patravi TravelTec II

— Murat Yakin, globetrotter and Friend of the Brand, wears the new Patravi TravelTec II.
AUGUST 21, 2015
Only Watch 2015
Only Watch

Inspired personalisations

— Issued as one-off editions, the watches donated to Only Watch are exclusive not only in terms of their quantity, but also by the originality of their personalisation.
AUGUST 17, 2015
Carl F. Bucherer
Carl F. Bucherer

Patravi ChronoDate

— Mechanical sophistication and feminine aesthetic appeal.
AUGUST 11, 2015
Carl F. Bucherer, Patravi ScubaTec acier
Carl F. Bucherer

Patravi ScubaTec steel

— The Patravi ScubaTec line is enriched this year with several new models. Focus on the version in steel featuring a blue dial.
JULY 28, 2015
Carl F. Bucherer , Patravi TravelTec II
Carl F. Bucherer

Patravi TravelTec II

— For the tenth anniversary of the Patravi TravelTec line, Carl F. Bucherer unveils a new reference.
MAY 14, 2015
  • Newsletter

    The Swiss Made watchdog

    — Behind the scenes with the “secret agents” of the Swiss Watchmaking Federation, a secret history of the Carl F. Bucherer Patravi TravelTec, plus a profile and...
    APRIL 27, 2015
  • Carl F. Bucherer, Manero Tourbillon Édition limitée 2015
    Carl F. Bucherer

    Manero Tourbillon Limited Edition 2015

    — Carl F. Bucherer launches its own tourbillon with an exclusive limited edition of 188 pieces – the Manero Tourbillon limited edition 2015.
    APRIL 17, 2015
  • Carl F. Bucherer, Pathos or rose
    Carl F. Bucherer

    Pathos Diva rose gold

    — The brand launches a new model in the Pathos collection: Pure rose gold lends a warm elegance to a delicate ladies' watch.
    MARCH 30, 2015