Dior

Profoundly influenced by the vision of its founder, Dior develops timepieces with a distinctive aesthetic identity. It offers artistic, technical collections in a consistent range of timepieces that leave creativity plenty of free rein.

  • About

  • Philosophy

  • 5 key dates

  • Collections

  • Contact

  • About Dior

    In 1947 Christian Dior founded his business of the same name in a mansion on avenue Montaigne, Paris. He went on to design radically avant-garde ladies' collections.

    As early as the 1950s, he expanded his business to perfumes. He was a visionary, and set off to conquer the United States – where he organised the first fashion shows abroad, with the help of his own public relations offices.

    He was so successful that in 1957, he alone was responsible for over half of France's haute couture exports worldwide. For the next three decades, Dior significantly developed its collections and renown, creating its first line of watches in 1975.

    The Dior Watchmaking Workshops, founded in 2001 in La Chaux-de-Fonds at the heart of the watchmaking region of Switzerland, enjoy a special relationship with the design studios in Paris' 8th district. They have enlisted the help of the best specialists in their field: movement designers, dial makers, jewel setters and more. Their close collaboration has borne fruit in five Dior Horlogerie collections: D de Dior in 2003, Chiffre Rouge in 2004, Dior Christal in 2005, Dior Grand Soir in 2010 and Dior VIII in 2011.

  • Dior's philosophy

    Profoundly influenced by the vision of its founder, Dior develops timepieces with a distinctive aesthetic identity. It offers artistic, technical collections in a consistent range of timepieces that leave creativity plenty of free rein.

  • Dior's 5 key dates

    1905: Christian Dior born
    1975: Dior watches founded
    2001: Dior Watchmaking Workshops established at La Chaux-de-Fonds, Switzerland
    2008: launch of the first Tourbillon caliber, in the Dior Christal collection
    2011: launch of the Dior VIII collection and its first “Dior Inversé” caliber, placing the functional swinging rotor – in jewelled, openwork gold – above the dial

  • Dior's collections

    Dior VIII : Dior VIII, the firm's most recent watch collection, draws its inspiration from Dior's taste for architecture, resulting in elegant, timeless, graphic lines. Mirroring a lady's wardrobe, it features “daytime”, “cocktail” and “evening” versions.

    Dior Christal : The Dior Christal collection, created in 2005, is a tribute to Christian Dior's colourist talent. The central decorative feature is the pyramid-shaped sapphire crystal, tinted with bright colours.

    D de Dior : Designed by Victoire de Castellane in 2003 and drawing its inspiration from a 1970s men's watch, the D de Dior combines femininity with jeweller's expertise. It brings together diamonds, precious stones and ornamental gems.

    Chiffre Rouge : Created in 2004, Chiffre Rouge embodies Dior's men's watchmaking. It draws its inspiration directly from Dior Homme in a concentration of every aspect of the graphic standard: asymmetry, red, and distinctive ‘scars'.

    Dior Grand Soir : The watches in the Dior Grand Soir collection, created in 2010, are exceptional timepieces, combining all the creativity, breadth and refined, sophisticated register of Dior with that of watchmaking.

  • Contact Dior

    Dior Montres
    44, rue François 1er
    FR-75008 Paris
    T. +33 1 40 73 54 44

    Official website
    Email

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  • Dior
The watch list

Featured Dior Watches

  • Thumbnail Dior VIII CD1245E0C002 - face view

    Dior

    Dior VIII

  • Thumbnail Dior Christal CD1445511M001 - face view

    Dior

    Dior Christal

  • Thumbnail Dior La D de Dior CD047170A001 - watch face view

    Dior

    La D de Dior

  • Thumbnail Dior Grand Soir N°13 CD133572A001 - face view

    Dior

    Dior Grand Soir

    N°13

  • Thumbnail Dior Chiffre Rouge A05 CD084841R001 - face view

    Dior

    Chiffre Rouge A05

All news about Dior

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Lexicon Translator

enTransfer

frDécalquer

destempeln

esCalcar

itStampa a transfer

Definition of the day

Transfer,

To apply markings (numerals, trademark, etc.) to the dial using a gelatine pad pressed onto an engraved and inked block.