World Events


Supporters of Arsenal

— The brand supports Arsenal in its first U.S appearance in 25 years against the New York Red Bulls.
AUGUST 01, 2014
Arsenal JR
Aishwarya Rai XXe Jeux du Commonwealth


Glasgow 2014

— The Longines Ambassador of Elegance Aishwarya Rai attended the Opening Ceremony of the XX Commonwealth Games.
JULY 30, 2014
2014 Seiko 49er & 49erFX European Championship, Helsinki, ©  Mick Anderson


Seiko 49er & 49erFX European Championship

— Denmark and New Zealand retain their crowns at the Seiko 49er & 49erFX European Championship.
JULY 27, 2014
Montblanc Meisterstuck event in Hong Kong


Video. Anniversary Celebration for Meisterstück

— Montblanc celebrated the Meisterstück anniversary during the Black & White weeks in Hong Kong and unveiled its Meisterstück 90 Years Collection.
JULY 26, 2014
Zenith 52 Super Series video


Video. 52 Super Series

— Zenith is official timekeeper for the 52 Super Series. The watch El Primero Stratos Flyback takes part in the adventure.
JULY 22, 2014
Richard Mille

Richard Mille

Concours d'élégance

— The brand associates its name to the Chantilly Art & Elegance Richard Mille contest, which opens on Sunday, 7 September, 2014.
JULY 20, 2014
Vacheron Constantin

Vacheron Constantin

Celebrating music with Orchestre de la Suisse Romande in Japan

— The brand was honored to welcome its Japan tour.
JULY 17, 2014
Longines Glasgow 2014 XXe Jeux du Commonwealth


Glasgow 2014

— Longines is Official Partner and Official Timekeeper and Watch of Glasgow 2014, the XX Commonwealth Games this summer.
JULY 17, 2014
Cuervo y sobrinos Cup leg 3 video

Cuervo y Sobrinos

Video. Cuervo y Sobrinos Cup

— The final film of the event.
JULY 16, 2014
Cuervo y Sobrinos Cup 2014  étape 2 video

Cuervo y Sobrinos

Video. Cuervo y Sobrinos Cup 2014, leg 2

— Bormio, Val Mustair, Glorenzo and Stelvio Pass were on the roadmap of the second leg of the Cuervo y Sobrinos Cup 2014
JULY 14, 2014
Hamilton video Free Flight World Masters Biscarosse


Video. Free Flight World Masters in Biscarosse

— The first leg of the Flight World Masters 2014 took place in Biscarosse, France, on 1stJune. Hamilton has been a partner of the Masters for a couple of years.
JULY 13, 2014
IWC video Laureus Moscow


Video. IWC and Laureus visit Moscow Boarding School

— IWC Schaffhausen, together with the Laureus Sport for Good Foundation, organized a charitable initiative in a Moscow boarding school for young sportsmen and women with intellectual disabilities.
JULY 10, 2014
Cuervo y Sobrinos Cup 2014 video

Cuervo y Sobrinos

Video. Cuervo y Sobrinos Cup 2014

— This is the film of the Cuervo y Sobrinos Cup 2014 first leg, from Milan to Bormio.
JULY 09, 2014

Lexicon Translator




esMicra Micròn


Definition of the day


A metric unit of length equal to one thousandth of a millimetre or to one millionth of a metre. The watch industry often expresses tolerances in microns.