Frederique Constant Opening of the brand’s extended headquarters
On 5 July, Frederique Constant has officially inaugurated the new facilities in Plan-les-Ouates, Geneva’s watchmaking hub.
After the Grand Opening ribbon cutting ceremony, honourable hosts including the Chairman of the Citizen Group, Mr Tokura, the President and Co-President of Frederique Constant Group, Peter and Aletta Stas; and Niels Eggerding, Managing Director of Frederique Constant, invited guests to walk through the Manufacture Experience and visit the floors while enjoying a nice, sunny outdoor musical cocktail.
Sandrine Salerno (mayor of Geneva), Niels Eggerding, Peter Stas, M. Tokura, Aletta Stas, Xavier Magnin (mayor of Plan-les-Ouates) © Frederique Constant
Two years were needed to achieve the construction of an additional 3000 m2 space, bringing the Frederique Constant Group’s headquarters (built in 2006) up to 6200 m2, enabling to completely re-organize the implementation of the different working spaces. The overall goal is to increase the production capacity from 160,000 to 250,000 watches per year within the next 5 years.
On the ground floor, the visitors will find an exclusive dedicated space where guests will have the chance to go through a Manufacture Experience and discover each brand’s universe and history (Frederique Constant, Alpina Watches and Ateliers deMonaco). Amongst many displays and settings, the visitors will be able to discover heritage timepieces, the manufacturing process of the brands’ in-house calibres, details of some of the most iconic watches, innovative savoir-faire, specific watchmaking functions, connected watches and more.
Manufacture Experience © Frederique Constant
The rest of the floor will be taken up by the new staff canteen, the after-sales service workshops, conception & industrialization, quality control and the company’s connected watch lab.
On the first floor, the whole production workshop from T1 to T4 will be regrouped, optimizing watchmaking workflow and logistics.
Offices including top management, finance, human resources, marketing, sales and administration departments will be spread on the second floor.
Manufacture Experience © WorldTempus
“Frederique Constant is producing watches in the heart of Plan-les-Ouates since 2006”, Peter Stas said. “Frederique Constant is a pioneer of innovation and excellence in the Swiss watch industry and worldwide thanks to the first Swissmade horological Smartwatch and Hybrid collection. The strong tradition of investing in new technologies, new in-house mechanical movement at an affordable price tag reflects the brand’s commitment to make more people enjoy luxury worldwide.”
“The new building represents the industry’s most cutting-edge facility for watch assembly, training and quality control”, Niels Eggerding added. “Having grown very rapidly in the last years we needed a truly innovative workspace to improve efficiency. We now combine our R&D, production, assembly and quality control processes under one roof. That means a complete consolidation of work that will help our brands to become even more productive and streamlined than ever before.”
Frédérique Constant has made a successful business out of offering affordable luxury, experiencing growth rates well above the industry average. The owners have a clear mission to make fine watchmaking available to the largest possible audience of watch enthusiasts at sensible prices.Find out more >
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