Press release
After several store openings in 2010 and 2011 (seven stores in Asia and in the Middle East), Bell & Ross continues its development strategy with the opening of its first boutique in Paris, the birthplace of the brand.
“France is a very dynamic market, with sophisticated and demanding consumers. This much awaited Parisian opening will allow us to offer collectors a broader watch selection in a setting reflecting the brand's aesthetic principles as well as provide customers individualized service” states Carlos Rosillo, President of Bell & Ross.
The Store is located in the Village Royal, in the heart of the Madeleine District.
The Village Royal is a very refined and prestigious location steeped in history and home to many luxurious brands… a timeless place…
The Bell & Ross Parisian store reflects the identity and principles that define Bell & Ross watches: pure lines and a timeless elegance.
The boutique's glossy black windows paired with Wenge wooden panels set the tone, a modern yet intimate atmosphere conducive to relaxation and discovery.
Customers are invited to make themselves comfortable in the leather armchairs so they can discover the entire Bell & Ross collection from its AVIATION, MARINE, and VINTAGE lines to its exceptional BR01 Tourbillon models.
In the future Bell & Ross collectors and enthusiasts will also be able to purchase timepieces exclusive to the Paris boutique.
This latest opening is an important strategic step in the Brand's history and is a testament to the Brand's continued international development.
