Vibrant in color and spirit, this set of precious watches captures the essence of this universe, transcribing its palette and textures into the artistry of contemporary watchmaking.
A century ahead of her time, Gabrielle Chanel changed the codes of fragrance and cosmetics by launching the N°5 perfume and a remarkably refined makeup line in the 1920s. It was as if these powders and lipsticks, placed into black lacquered cases, disregarded color to better reveal it. A multifaceted duality that Arnaud Chastaingt, Director of the CHANEL Watchmaking Creation Studio, has chosen to apply to watchmaking.
"The visual language of CHANEL Beauty creations is both fascinating and graphically very inspiring. I am drawn to the authoritative elegance of these objects - their sophisticated architecture, their striking, deliberate geometry; the depth of black lacquer that intensifies the richness of a crimson hue or the softness of a powdered pink. There is an aesthetic dimension akin to artistic composition in these CHANEL creations. These palettes, pencils, brushes, pigments, and textures - so intrinsic to the art of fine watchmaking - inspired me to establish connections with artistic movements such as Dripping Art and Pop Art. Why not 'put makeup' on time to make it more beautiful? This vision of beauty became the heartbeat of the entire collection."
Inspired by the energy of the color palette designed by CHANEL'S Makeup Creative Studio, the CHANEL Blush Watch Capsule Collection consists of a series of timepieces that showcase the creative power of color and exceptional métiers d'art craftsmanship. Dusted with pink, shaded with red, embossed like eye shadows, randomly splashed, colors become a fully-fledged, living material that the CHANEL Watchmaking Creation Studio makes timeless thanks to the savoir-faire of the House. Grand Feu enamel, decal and pad printing on the dial, airy setting, miniature painting, gold sculpting... The richness and diversity of the métiers d'art highlighted on each watch gives this collection its unique allure. While elevating the symbols of CHANEL Beauty to the status of true jewels.
J12 BLUSH CALIBER 12.1 ET CALIBER 12.2 WATCHES
A camaieu effect of pink and red on the index and bezel of the J12 BLUSH lends the CHANEL timepiece an unparalleled elegance and remarkable strength, born from the contrast between the deep black of the watch's ceramic body and the lacquered gradient tones of the dial markers and bezel.
These two pieces, available in 38 MM and 33 MM, are equipped with the COSC*-certified self-winding Manufacture movements, Caliber 12.1 and Caliber 12.2, produced by the Swiss Manufacture Kenissi of which CHANEL is co-owner.
*Swiss Official Chronometer Testing Institute
MADEMOISELLE J12 BLUSH CALIBER 12.1 38 MM WATCH
On the dial of the MADEMOISELLE J12 BLUSH Caliber 12.1 38 MM, Gabrielle Chanel, depicted in black and white, faces her makeup table. Her beauty essentials (eyeshadows, powders, lipsticks, etc.) are meticulously reproduced in decal with powdery silver and pink tones. They rotate around the dial thanks to a moving disc that completes a full turn every 5 minutes.
Dressed in black ceramic and with a bezel adorned with a baguette motif, this timepiece is equipped with the Caliber 12.1, a self-winding Manufacture movement that is a certified chronometer by the COSC*, produced by the Swiss Manufacture Kenissi of which CHANEL is co-owner.
PREMIÈRE CHARMS BLUSH WATCH
Adorned in black and with a steel chain bracelet interlaced with a black leather ribbon, the Première takes on a bold graphic allure, accented by the six charms featuring the letters of "CHANEL" whose hand-lacquered shades recall those of the House's nail polish.
PREMIÈRE CUFF BLUSH WATCH
As if immersed in a camaieu of pink and red lipsticks, the PREMIÈRE CUFF BLUSH is an ode to femininity dear to Gabrielle Chanel. Its black-coated steel chain bracelet is made up of seven rows interlaced with leather straps, each donning pink or purple hue. At its heart, the octagonal case and streamlined black lacquered dial express the purity of time.
BOY·FRIEND BLUSH WATCH
A nod to the bright visuals of Pop Art, the BOY•FRIEND BLUSH features on its dial an illustration of Mademoiselle blowing a kiss. In a gradient of pinks, this "COCO KISS" sets the tone of the model with a pink quilted calf leather strap lined with black, and a matching steel case with a pink lacquered bezel. The lacquer was delicately applied by hand, bearing witness to the House's craftsmanship. A black spinel cabochon adds the finishing touch to the crown.
CODE COCO BLUSH WATCH
The CODE COCO BLUSH bracelet is embossed with the CHANEL logo. The six famous letters adorn a pink calf leather bracelet with an iridescent aspect, lined and covered in black leather. Inspired by the 2.55 handbag, Mademoiselle's unmistakable clasp secures it on the wrist. One of the two black lacquered dials is set with a white diamond.
BOX J12 BOX “DRIPPING ART"
Like splashes of nail polish projected onto the dials of the J12... When the CHANEL Watch Creation Studio is inspired by dripping art, the result is an exceptional watchmaking pentaptych; an ensemble of five pieces that together become one.
In order to reproduce the drops of nail polish in Grand Feu enamel onto the ceramic dials of these five J12, the development teams had to carry out a hundred color tests. It took 200 hours of research to develop this highly accurate process for applying enamel to ceramics. Conceived as an art object, this set of J12 watches is showcased in a lacquered wooden box. The inside of the box mimics the splash pattern of the glossy drops to connect each watch to the other.
The J12 BOX "DRIPPING ART" is a limited edition of five pieces that are equipped with the Caliber 12.1 self-winding Manufacture movement andCOSC* certified chronometer, with a black finish.
J12 PINK PALETTE WATCH
The visual vocabulary of CHANEL's legendary lipstick is concentrated in the
J12 PINK PALETTE: an intense black ceramic illuminated by a gradient of baguette-cut pink sapphires set on the bezel and index of the watch. Nine different shades of pink sapphires, from pale pink to deep pink, have been selected to compose this exceptional palette that includes 58 gemstones echoing the colors of CHANEL lipsticks.
This piece is equipped with the Caliber 12.2 COSC* chronometer-certified self-winding Manufacture movement, with a black finish.
J12 PINK LINE WATCH
Ultra bold, the J12 PINK LINE reinterprets the CHANEL lipstick's codes with a stunning play on black and pink. Expertly set on the wrist, 215 baguette-cut pink sapphires bring a discreet elegance to the silhouette of the J12. In the same spirit, the CHANEL Manufacture has worked on its emblematic material, ceramic, like a precious stone, giving it the shape of baguettes: 342 black ceramic baguettes are set the bracelet of this J12.
The J12 PINK LINE demonstrates the excellence of the House's setting expertise. Over 300 hours were required by CHANEL Manufacture's master artisans to position the pink sapphires and black ceramic parts, and a month and a half to shape their openings.
This piece is equipped with the Caliber 12.2 COSC* chronometer-certified self-winding Manufacture movement, with a black finish.
MADEMOISELLE PRIVÉ PINCUSHION “BEAUTY ART”
This surrealist-inspired painting on the dial shows Mademoiselle's hands surrounded by her makeup essentials, intertwined with a miniature necklace set with diamonds and pearls. The hands are carved in gold and set with a pink sapphire. The beauty of the scene resides in the exquisite details executed by Les Cadraniers de Genève* workshop. Tubes of lipstick, an eyeshadow palette, nail polish and blush appear in blackened gold, in miniature painting and enamel for this unique "BEAUTY ART" piece whose black dial is set with 120 diamonds and 234 yellow gold pearls.
BOY·FRIEND “COCO ART” WATCH
CHANEL time is inscribed in full on the dial of the BOY•FRIEND "COCO ART" watch, where Mademoiselle looks at her reflection in the mirror of her powder compact case. On a Pop Art style background, Gabrielle Chanel's image is depicted using the tampography technique: twelve successive prints that have been stamped manually onto the white gold dial. The vibrant colors of this portrait, whose pink background is obtained through Grand Feu enamel, are perfectly represented by Les Cadraniers de Genève*. Chosen for their radiance and the vivacity of their pink hue, 38 baguette-cut sapphires are set on the bezel to illuminate Coco Chanel's profile.
SECRET WATCH “KISS ME”
Inspired by the iconic lipstick that CHANEL created in 1954, the SECRET WATCH "KISS ME" transforms this everyday beauty essential into an exceptional jewel. In glossy black titanium, the curved square tube conceals a precious black lacquered dial that rests on a luminous ring in yellow gold, set with golden beryls. The design of this piece and its ease of opening make this faux lipstick deceptively realistic. This edition is suspended from a yellow gold chain, accented with mini onyx tubes and rhodolite beads and adorned with a central 0.70 carat diamond.
AMULET WATCH “PROTECT ME"
A play of mirrors, a mythical gaze... That of Gabrielle Chanel whose eye, like a protective symbol, is reproduced in the center of this amulet watch. Made of Grand Feu enamel by Les Cadraniers de Genève* workshop, this stunning motif, astonishing in its precision, is entirely set with 332 natural diamonds - white, beige and brown - whose selection took five months. This famous gaze took two months of work to achieve and features on its back a white gold dial set with diamonds. The AMULET WATCH "PROTECT ME" is worn on a chain made of yellow gold, diamonds and onyx.
TALISMAN WATCH “GIVE ME LUCK"
Elevated to the status of jewelry, CHANEL'S LES 4 OMBRES eyeshadow palette is transformed into a precious talisman that tells the time. In onyx, echoing the glossy black case of the blush, the Talisman watch offers a dual aesthetic. On the front, it features a quartet of 37-carat cherry-red rubellite cabochons and five pink tourmalines whose typical arrangement mimics the Byzantine motif dear to Gabrielle Chanel. On the back, the hour-circle, in yellow gold set with diamonds stands out on the onyx square. To give allure to time, this pendant is worn as a necklace on a yellow gold chain studded with onyx and diamonds.