Through more than 200 exclusive watch photos, "From Seamaster to Seamaster : The first 70 years" tells the story of an evolution, a revolution and high-precision craftsmanship. 70 one-of-a-kind Seamaster watches were selected to be photographed in a studio.
From the first diving watch in 1948 to 2018’s latest editions, these photos depict the way the Seamaster managed to prove that functionality and style can coexist. This hardcover can be seen as a collectible object for any Seamaster enthusiast, watch collector or design aficionados.
Inspired by the waterproof wristwatches of World War II, the Seamaster appealed to active individuals desiring a watch for town, sea and country but quickly gained popularity among divers, military staff, scientists, sales executives and, of course, James Bond.
"From Seamaster to Seamaster" is devided into eight chapters and unique periods: "Hope", "Descent", "Highrise", "Boom", "Revolution", "Millennium", "Bond" and "Transcendence". Page after page, minimalist yet lively photographs illustrate how the Seamaster became the icon it is today.