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Ulysse Nardin - Monaco Yacht Show

Ulysse Nardin Monaco Yacht Show

Ulysse Nardin remains loyal to the Monaco Yacht Show, which will also kick off Only Watch 2021

The organisers of the MYS have presently confirmed that 300 exhibitors will be participating. They have also announced that nearly 60 superyachts will be exhibited, including 40 brand-new launches by some of the most famous shipyards - not to mention regulars here at the MYS - including: Benetti, Feadship, Lürssen, Oceanco, etc. (full list at the end of the press release).

As announced last February, the show will be focusing on offering superyacht’s end clientele a positively upmarket visiting experience.

The new Dockside Area, a part of the exhibition dedicated to companies directly linked with the construction or management of superyachts and tenders, will therefore be exclusively open to end customers (in possession of a "Discover", "Advise" and "Sapphire Experience" badges) on Wednesday 22 September, before being opened up to all visitors starting Thursday. 

The Dockside Area fits in perfectly with the way Monaco’s Port Hercule is divided up for the show: for several years now, each area of the exhibition has featured its own theme in order to better meet the visitors' expectations.

A more varied exhibition

This year, visitors will be treated to two new exhibitions: 
The first is dedicated to sailing boats, held on Quai l'Hirondelle where several crafts will be moored opposite the stands representing their respective shipyards, designers and specialist equipment manufacturers.

In addition to the show’s historic Designer Gallery, the MYS will feature a Yacht Design & Innovation Hub: a new space for the presentation of yacht design projects where visitors can also interact with designers.

These two areas perfectly complement the luxury tender and water toys exhibitions at Tender & Toys (Quai Antoine Ier), in addition to luxury cars at the Car Deck (Quai Antoine Ier), luxury products (Parvis Piscine tent), nautical equipment manufacturers and the latest tech releases (Darse Sud and Quai Albert Ier).

Rest assured: the 2021 Monaco Yacht Show will be "Covid-safe"! 

An anti-Covid sanitary protocol will be respected throughout the entire show, from the first day of preparations to the dismantling of the last stand and, of course, during the 4 days of the show.

General Manager of the exhibition Gaëlle Tallarida stated: "We are following the evolution of the pandemic very closely, as well as the sanitary constraints applied in each of our visitors' home countries. As organisers of the exhibition, our responsibility is to ensure safe and healthy conditions for each visitor, exhibitor, service provider and member of staff. The MYS will therefore be following the health measures instated by the principality’s government, as well as the "AllSecure" health security programme, which is mandatory for all Informa Group events." 

Sanitary measures at the MYS

The pandemic has nevertheless brought about societal upheaval and direct changes to the way we live - not to mention consume. For the yacht sales and charter markets, 2020 turned out to be a fabulous year, reflecting a hedonistic drive among society’s wealthiest tiers. Today more than ever, people want to enjoy life and get back to basics: true human relationships.

This is especially true in a world as demanding and exhilarating as superyachting. Establish a real trusting and loyal relationship with the expert in charge of your yacht project and be sure to meet them in person.

In the end, yachting is all about emotions and senses: you need to see the yacht, touch the noble materials from which it has been crafted, picture all the great times you could share on board, feel safe and at home with your family and more. Yachting is a positively human adventure in which the virtual world is intrinsically limited… An adventure that lies just past the gates of the Monaco Yacht Show.

Ulysse Nardin

The brand will once again be the official sponsor of the Monaco Yacht Show which will be held from 22nd to 25th September 2021. The presence of the Swiss watchmaker on the quays of Monaco's iconic Port Hercule since 2009 is truly part of its history, intrinsically linked to marine exploration and navigation. The Manufacture is celebrating its 175th anniversary this year.

"The long marine heritage of Ulysse Nardin gives full meaning to this partnership. The Monaco Yacht Show and Ulysse Nardin share a deep respect for the sea, a passion for the beautiful art of living, a concern for precision and the search for innovation; we are therefore proud to be able to associate our name with the most important superyacht event in the world for a 12th year", Patrick Pruniaux, CEO of Ulysse Nardin.

This partnership between Ulysse Nardin and the Monaco Yacht Show also reinforces their common goals to seduce hedonistic customers, more modern and more audacious. Gaëlle Tallarida, Managing Director of MYS, is looking forward to hosting them this September in Monaco for a 2021 show that will be "resolutely focused on the extraordinary experiences at sea through superyachting".

 

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