
Watches and Wonders Geneva A few Days Before the Opening, What not to Miss!
On April 1 and 2, Watches and Wonders Geneva, the largest watchmaking industry event ever held in Geneva, will open its doors to the public
For the first time, the organizers have designed a two-part program: In the Salon at Palexpo and In the City in central Geneva. This rich and original program by day and by night will make Geneva the watchmaking destination par excellence. It will unveil the most hidden aspects of the industry’s craftsmanship and expertise, without ever losing sight of the new creations for 2023.
Connoisseurs, enthusiasts and those who are simply curious will be able to discover the marvels of the 48 exhibiting Maisons, from the greatest historical watchmakers to independent workshops and artisans. From exceptional pieces and new collections to skilled craftsmanship, there will be something to satisfy every curious mind.
The future of watchmaking will be on show in the LAB area, while the exhibition ‘What time is it?’ by Karine Bauzin will give us a preview of the Swiss photographer's work on her artistic perception of time. A visit to the Salon will reveal the year's new creations and other exceptional pieces.
To find out more, head for the Auditorium. Themed talks will cover the key watchmaking news and trends throughout the weekend - in two languages. No registration required. The Salon will also run guided tours for small groups, several times a day.

Watches and Wonders Geneva © Watches and Wonders
A festival in three words: In the City
In parallel, for the first time, Watches and Wonders will also be present in the heart of its host City. This festival of watchmaking, called In the City, will be free and open to everyone. Visitors can therefore wander freely through the Rues Basses of the city center and spot the WandW display columns. This will be the sign that the boutiques have surprises in store: including historical pieces, demonstration workshops, a chance to chat with the watchmakers, a preview of new pieces, etc. To add spice to the experience, an interactive watch rally has been organized especially for the occasion. Using the QR codes scattered along a route, the public will be able to discover the participating boutiques and emblematic sites.
When the sun goes down, In the City will continue to beat in the heart of Geneva: on March 30, all the participating boutiques will stay open until 9pm, while a special program has been created for this evening of festivities. Artists, dancers and musicians will take over five stages along the streets, beginning at 5pm. At the Pont de la Machine, a conference on "Geneva, Switzerland and Watchmaking" will be open to all who register. A collection of food trucks will be stationed at the city’s main crossroads with one objective: get ready for a free concert from the celebrated DJ/Producer The Avener at Quai du Général Guisan, at 8pm.
The heart of Geneva will be beating to the rhythm of watch movements from March 27 to April 2, 2023. The wonder of watchmaking is within everyone's reach!
Registration and full program on watchesandwonders.com
Brands
Following the vision of Ferdinand Adolph Lange to build the world’s best watches, A. Lange & Söhne strives for ultimate precision and explores new avenues in order to advance the art of fine...
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Find out more >“La Montre Hermès” has adopted an epicurean philosophy that values the creation of sober, contemporary timepieces.
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Find out more >Jaeger-LeCoultre: HOME OF FINE WATCHMAKING SINCE 1833. Located in the serene setting of the Vallée de Joux, our Maison radiates a unique sense of belonging. The soul of La Grande Maison is formed...
Find out more >Ateliers Louis Moinet was born out of the passion of one man, and this is clearly to be seen in each of its creations. The Maison takes the concept of exclusivity to its height, producing only...
Find out more >Synonymous with excellence in craftsmanship and design, Montblanc has been pushing the boundaries of innovation ever since the Maison first revolutionized the culture of writing in 1906.
Find out more >Every Panerai watch is as unique as the story it tells. Since 1860 Panerai has produced high-precision instruments and watches, developed and created to meet the most rigorous military standards....
Find out more >One of the more recent success stories of the Swiss watchmaking industry, Parmigiani Fleurier emerged from the close relationship between watchmaker Michel Parmigiani and the Sandoz Family Foundation.
Find out more >Patek Philippe enjoys outstanding renown and rare prestige, due to the constancy with which the Manufacture has applied its philosophy of excellence ever since it was founded.
Find out more >Independence and excellence are the cornerstones of Roger Dubuis, a Manufacture guided by its belief in living larger than life. Remarkably dynamic, Roger Dubuis has developed more than 23 totally...
Find out more >Over 150 years of watchmaking savoir-faire and technical innovation have made TAG Heuer a global reference in avant-garde sports watches. As it tracked the rise of sports demanding increasingly...
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Find out more >Each of Van Cleef & Arpels’ creations is imbued with jewelry and watchmaking excellence, drawing inspiration from whether nature, couture or the imagination. Its creations evoke a timeless world of...
Find out more >Ever since it was founded, Zenith has been cultivating the ability to open up new horizons by assisting with some of the most remarkable human achievements.
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