Why do watchmaking and jewellery exercise such a powerful fascination? Why do some people devote their entire life to the quest for innovative and ever more amazing mechanisms that are nonetheless basically dedicated to displaying the passing of time? And why are we irresistibly drawn to these mechanical masterpieces? In seeking answers to these questions, in attempting to explain this enchantment, don't we run the risk of breaking the spell? This fascination in fact requires no explanation: it cannot and should not be rationally analysed.
Speaking of fascination, Brazil beckons! Above and beyond the traditional clichés of beaches, samba and carnival, the 10th edition of L.A Magazine gives pride of place to this enchanting and colourful land. Follow us on our journey featuring a subtle blend of watchmaking, jewellery, culture and geography, and immerse yourselves with us into an inexplicably fascinating universe.
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The video of The Making Of - L.A Magazine No 10
