He has been appointed as CEO of Sowind Group in August 2011.
Michele Sofisti has extensive experience in the watchmaking industry. Before creating Sofos Management, his own activity devoted to international strategy, marketing and management consulting, in 2005, Michele Sofisti was President of Swatch AG (Switzerland) for five years. He also served as President of Fred Jewellers and Christian Dior watches at LVMH, following his initial experience in the Swatch Group as Vice-President and then President of OMEGA SA.
He began his career as a Geologist, then entering Ferrari where he was promoted as CEO of Ferrari Germany. An Italian national, Michele Sofisti earned a degree in Geology from the University of Parma.
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