On November 20, Chanel opened its new boutiques in Geneva dedicated to Fashion and Watches & Fine Jewellery.
Located at 43 rue du Rhône, in the heart of the city’s luxury shopping street, this 500m2 of space has been extended and entirely renovated. Divided into two main zones, in one area we discover the fashion creations designed by Karl Lagerfeld – ready-to-wear, bags, shoes and other accessories – while the other introduces the world of watches and fine jewellery.
The protected façade of the opulent 19th century building with its sober elegance has remained untouched. Like all Chanel boutiques across the globe, the two-storey interior was conceived by New York architect Peter Marino. His reinterpretation of this space has given it a new dimension, highlighting the creativity and artisanal know-how behind the Chanel values.
In every room works of contemporary art commissioned by Chanel as well as interior design works and antiques imbue these new boutiques with an exclusive ambiance and echo the Brand as much as the legacy of Mademoiselle Chanel, a patron of the arts who was as passionate as she was accomplished.
The protected façade of the opulent 19th century building with its sober elegance has remained untouched. Like all Chanel boutiques across the globe, the two-storey interior was conceived by New York architect Peter Marino. His reinterpretation of this space has given it a new dimension, highlighting the creativity and artisanal know-how behind the Chanel values.
In every room works of contemporary art commissioned by Chanel as well as interior design works and antiques imbue these new boutiques with an exclusive ambiance and echo the Brand as much as the legacy of Mademoiselle Chanel, a patron of the arts who was as passionate as she was accomplished.
Featured brand
