The Octo Finissimo: The Blank Canvas
Since its debut, the Octo Finissimo has exemplified radical elegance and uncompromising finesse, blending Roman architectural inspiration with Swiss watchmaking mastery. Beyond its technical brilliance, the timepiece has become a “blank canvas,” offering artists a platform to reinterpret its sleek, minimalistic form. Over the years, this has led to a series of remarkable collaborations, where creativity meets horological precision.
For Dubai Watch Week 2025, Bvlgari marks a new chapter in this ongoing dialogue by partnering with celebrated Emirati artist Mattar Bin Lahej. His calligraphic artistry is brought to life on the Maison’s iconic Octo Finissimo, creating a unique fusion of cultural heritage and contemporary innovation. This collaboration reflects BVLGARI’s enduring commitment to connecting art, heritage, and innovation across diverse cultural narratives.
An Immersive Bvlgari Booth
Since its debut, the Octo Finissimo has epitomized radical elegance and uncompromising finesse, seamlessly blending Roman architectural inspiration with Swiss watchmaking mastery. For Dubai Watch Week 2025, Bvlgari’s marks a groundbreaking first: a collaboration with renowned Emirati artist Mattar Bin Lahej, fusing his exquisite calligraphic artistry with the Maison’s iconic timepiece. This milestone underscores Bvlgari’s commitment to weaving together heritage, innovation, and the rich cultural narratives of the region. Bvlgari booth at DWW will captivate visitors with a window showcase featuring the collaboration watch, highlighted by Mattar’s signature calligraphy, elegantly presented on metal accents atop marble. The surrounding booth invites engagement, featuring a watchmaker’s table, live demonstrations, and seating areas where guests can observe the craftsmanship up close.
The Mattar Bin Lahej x Octo Finissimo: Art Engraved in Titanium
The limited-edition Mattar Bin Lahej x Octo Finissimo is adorned with laser-engraved Arabic calligraphy across its titanium case, bracelet, and dial. Drawing inspiration from the words of His Highness Sheikh Mohammed bin Rashid Al Maktoum — “The future will be for those who can imagine, design, and implement it. The future does not wait, but it can be designed and built today.” — the engraving transforms the ultra-thin case into a vessel of artistic resonance and technical precision.
This exclusive creation reflects Bvlgari’s vision of honoring heritage while shaping the future of time.
