This pivotal moment is highlighted by the introduction of a new management structure, with the appointment of Justin Reis as Executive Chairman to work in concert with co-founder and Master Watchmaker, Denis Flageollet, and CEO Pierre Jacques.
The alliance of three dynamic individuals – all De Bethune stakeholders – will contribute to the company’s rich future, as each dedicates their complementary expertise, experience, and skills with the full support and confidence of shareholders.
Denis Flageollet, Founder and renowned Master Watchmaker, brings unrivalled vision, creativity, design and technical expertise to De Bethune since the foundation of the brand in 2002.
Pierre Jacques, seasoned CEO, recognized for his outstanding market knowledge and his experienced vision of De Bethune’s management and development for 14 years.
Justin Reis, Executive Chairman, brings more than twenty-five years of experience as both an investor and operator of diverse global businesses, and an unwavering commitment to De Bethune’s perpetual development.
Reis assumes the Executive Chairman role at an exciting time for the brand. He remarked, “In just over 20 years, De Bethune has established an everlasting heritage of creativity, intriguing material science, and true horological innovation, with many ‘world’s firsts’ to its credit. It has also cultivated an impassioned collector community. Our mission is to introduce the talent and ingenuity of Denis – and the energy that fuels this brand – to a broader community of collectors. I am honored to work alongside both Denis and Pierre in this new role as we lead in the brand’s next chapter.”
“We are experiencing profound growth. I'm extremely pleased that Justin has joined us, bringing his international business experience and entrepreneurial energy to propel the company's development. Together, the three of us will be even stronger, ensuring a bright and promising future for De Bethune," commented Pierre Jacques.
Denis Flageollet added “I'm delighted to have Justin with us, as he will ensure the continuity and stability of De Bethune. Strengthening our team is a sign of trust and confidence on the part of our shareholders, who see in De Bethune an important potential for growth and development.”
Drawing from their diverse fields of expertise, the triumvirate will steer De Bethune towards a long-term vision for the brand's development. Together, they will collaborate closely to uphold the excellence and innovation for which De Bethune is renowned, while also ensuring controlled growth and unwavering customer satisfaction.
