Stay on top of all watchmaking news ! OK

This search is sponsored by BIANCHET

Search in :
TAG Heuer - Aquaracer Blue Camouflage

TAG Heuer Aquaracer Blue Camouflage

TAG Heuer’s blue camouflage Aquaracer pulls off the unusual trick of making camouflage stand out.

Camouflage is meant to help you blend in to your surroundings, which is why it is usually a mixture of greens and browns for land-based soldiers and greys and whites for Arctic or Alpine operations. Blue camouflage, on the other hand, seems at odds with the very idea of blending in to one’s surroundings, so much so that the US Navy actually discontinued their “Type I” blue camouflage uniform last year. The pattern remains successful in many other applications however, and is used as a design element on products ranging from mobile phone covers to headphones and even the on-trend fidget spinner.

TAG Heuer has incorporated the motif on the dial of a new Aquaracer 300 model with a 43mm matte black PVD case and – naturally – a matching blue camouflage NATO strap. Wearing the watch for a week or so gave me a strange sensation. As someone who prefers either all-black watches or classic stainless steel models with stainless steel bracelets, the blue camouflage did anything other than blend in. This is a watch for the summer – a fun piece that is lightweight (thanks to its titanium case) and easy to wear and comes with the 300 metre water resistance you need for the pool and beach. It fits perfectly with shorts and a polo shirt but takes some getting used to when matched with my office attire. But this is the point, as the TAG Heuer literature underscores: “A head-to-toe [camouflage] look must be avoided. No exceptions. Today’s look calls for subtle little hints. A few carefully selected accessories which give and instant lift to an outfit”. I should probably just admit that I’m too old for this kind of watch!

Aquaracer Blue Camouflage

Aquaracer Blue Camouflage © TAG Heuer

At just 2,600 Swiss francs the TAG Heuer Aquaracer Blue Camouflage is great value thanks to little details such as facetted hour markers with anthracite SuperLuminova and matching hands with the same colour and material combinations. The NATO strap is a special development, since it uses a mixture of different coloured fibres to achieve the camouflage effect. Timekeeping is ensured by the TAG Heuer Calibre 5 with date. Operating at a frequency of 28,000 vibrations per hour, this Swiss Made calibre offers a power reserve of 38 hours.

For those who might be heading off to the jungle or camping in the woods this summer, TAG Heuer offers a more classic khaki version for the same price that will allow you to blend in with your surroundings. For example, with its khaki dial and bezel and matching khaki NATO strap it would probably be more inconspicuous in our cat Elsa’s cat grass, unlike the blue camo version in the photo above!

Aquaracer Blue Camouflage

Aquaracer Khaki Camouflage © TAG Heuer


Recommended reading

The brand

Over 150 years of watchmaking savoir-faire and technical innovation have made TAG Heuer a global reference in avant-garde sports watches. As it tracked the rise of sports demanding increasingly precise timekeeping, TAG Heuer continually developed its unique capabilities through a long-term vision of what watchmaking is today, and what it will look like tomorrow.

Find out more >

All the news >

Contact brand >

All the watches >