In honor of World Ocean Day and celebrating its community of friends and partners including world-renown shark experts, divers, universities, and non-profits, Ulysse Nardin unveils a stunning, shark-themed limited edition of the DIVER 42 mm.
June 8th, Key Largo, Florida Keys
Ulysse Nardin, the Swiss watchmaker, has pledged its efforts in an environmental commitment that follows the United Nations guidelines and their 17 sustainable development goals (SDG), set to be met by 2030. Our aim is to reduce marine pollution by integrating materials culled from the ocean whenever possible into our new products. While we recycle discarded fishing nets into watch bands, we are also acquiring greater oceanographic knowledge with our focus being mainly on sharks. With their status as the apex predators of the sea and a largely misunderstood species of marine life, sharks are the avatars and cherished emblems of Ulysse Nardin.
In keeping with the Swiss watch manufacturer’s devotion to shark conservation around the world, Ulysse Nardin has launched the DIVER Lemon Shark, a contemporary and functional model designed specifically for the deep. The 42 mm model is the newborn in the Diver collection and features a black dial with a yellow lemon shark ‘signature’, a stamp of three lemon sharks on the back and a black R-STRAP made from recycled fishing nets. The touches of yellow on the bezel, dial, crown and band pay homage to the lemon shark, recalling the color of its skin and its connection to the ocean floor. It is a technical marvel fitted with the Caliber UN-816 movement; the concave bezel with a domed sapphire glass creates a sleek look designed for those who consider exploring the depths of the ocean a personal challenge.
The DIVER Lemon Shark works thanks to revolutionary silicium technology, pioneered by Ulysse Nardin at its headquarters in Le Locle, Switzerland. Superluminova indexes in ‘shark gray’ adorn the dial and a yellow 0 marks the 12 o’clock position on the bezel. The lemon yellow second hand, second markers and discreet stitching on the R-STRAP distinguish this model from all others, making it a unique and coveted timepiece that pays homage to these magnificent animals. The DIVER Lemon Shark is available in a limited series of just 300 pieces.
To celebrate the launch of the DIVER Lemon Shark on World Ocean Day, Ulysse Nardin has teamed up with world-renown shark experts dedicated to the study of marine life and ocean conservation by bringing together two outstanding organizations: OCEARCH and the FIU Medina Aquarius Program in the Florida International University Institute of Environment.
OCEARCH, and the scientific importance of tagging sharks
Sharks are essential to the natural order of marine ecosystems. By studying these misunderstood and often feared animals we are able to learn more about their feeding habits, mating processes and movements in the ocean. This ultimately allows us to understand how to best protect them. OCEARCH is a nonprofit organization that helps scientists collect and access previously unattainable data in the ocean. This data is extremely valuable in helping achieve their goal of reestablishing the balance of the ocean and achieving maximum abundance through scientific research, education, outreach and policy. OCEARCH’s dedication to inclusion is highlighted in their sophisticated Shark Tracker App, which allows scientists and the general public alike to follow along in real time with sharks that have been previously tagged by the organization and its collaborators. This gives more people the access to study and learn about the movement of sharks in our ocean.
At the heart of FIU’s Medina Aquarius Program is the Aquarius Reef Base. The world’s only underwater research and education laboratory, Aquarius is deployed 60 feet beneath the surface of the Florida Keys National Marine Sanctuary. This globally significant asset provides unparalleled means to study the ocean, test and develop state-of-the-art undersea technology and train specialized divers.
Florida International University (FIU) and its Aquarius Reef Base underwater research laboratory
At the heart of FIU’s Medina Aquarius Program is the Aquarius Reef Base. The world’s only underwater research and education laboratory, Aquarius is deployed 60 feet beneath the surface of the Florida Keys National Marine Sanctuary. This globally significant asset provides unparalleled means to study the ocean, test and develop state-of-the-art undersea technology and train specialized divers.
“Sharks are largely misjudged to be dangerous to humans, which are not their natural prey”, said Patrick Pruniaux, CEO of Ulysse Nardin. “We and OCEARCH believe in education. The more informed the public is about these magnificent creatures, the more they will respect their place in the natural hierarchy of the oceans.”
