Time square!

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Time square! - Square watches
1 minute read
A little air of the Seventies, a subtly offbeat retro effect… The square watch often cuts an isolated figure in watchmaking collections. However, it remains an absolute classic that is held in high esteem by certain watchmaking enthusiasts. A closer look at some fine examples of this trend with Bell & Ross, Cartier and Longines.

Attempting to square the circle, rounding angles and bringing back Sixties style… while it is undoubtedly a long way from displacing round watches, the square case is still going strong for men in search of originality. 

 

Bell & Ross - Aviation BR S Steel
Bell & Ross has in fact entirely reinvented the notion of squaring the circle with its flagship models for aviators. A round peg in a square hole! The brand could not have dreamt up a better formula to attract the eye with an optical illusion that has become an emblem. Sobriety and elegance are on the agenda at the heart of the steel case with a remarkably slim ergonomic profile. Aviation codes can also be detected with white photo-luminescent hands and markers providing excellent readability. 
 

Aviation BR S Steel

 

Cartier - Santos 100 Skeleton
Cartier has rounded angles with the iconic Santos watch. Unveiled on the watch scene in 1904, the lines of this square watch – at least where its dial is concerned – with their softened angles are remarkably modern. An ultra-contemporary style that the Santos 100 Skeleton version owes at least in part to its enormous proportions – 46.5mm x 54.9mm. The over-size palladium case houses an automatic skeleton movement with a highly graphic face. Transparency is the order of the day here and creates a fine balance with broad Roman numerals formed by the openworking of the bridges. 

 

Santos 100 Squelette

 

Longines - Heritage Collection 1968
This watch boldly proclaims a retro style of which the sharp angles in no way affect comfortable wearability. Here, Longines redesigns a great classic from the 1960s with a perfect steel square measuring 26x26 mm and framing a dial soberly punctuated  by slender Roman numerals. In an original tip of the hat to the winds of freedom which blew through the Sixties, the date appearing through a slanted window at 5 o’clock cleverly disrupts the perfect geometry of the whole.

 

Heritage Collection 1968

 

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