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Accuracy, reliability and elegant discretion have been bringing life to Eterna Eterna watches for nearly 160 years.


In 1856, Doctor Josef Girard and schoolmaster Urs Schild founded the “Dr. Girard & Schild” ‘Ebauche' factory in Grenchen. They worked together for four years before Dr. Girard, wishing to take up medicine again, decided to sell his shares to his partner.

The Firm steadily grew and installed its first automatic machines of its own design. Thanks to its watches produced in-house, ‘Dr. Girard & Schild' became a manufacture in 1870.

After the death of Urs Schild in 1888, the firm remained in the family and was renamed “Gebr. Schild & Co.” It launched the Eterna brand, which appeared for the first time on the dial of a pocket watch in 1889. The same year, Urs Schild's son Theodor, a mechanical engineer, took over as manager, remaining at the helm for 33 years.

Eterna was at the forefront of the development of the wristwatch, and filed a patent for a special case with movable safety catches. Thanks to its innovations, the firm won its first Grand Prix at the Universal Exposition in Brussels in 1910.

Over the course of the following decade, Eterna pursued the same course, presenting a number of creations including a cigarette lighter watch, which wound itself up when lit.

The Eterna-Matic rotor mounted on ball bearings first came out in 1948. From then on, Eterna dials have recalled this innovation, with the five ball bearings featured in the logo.

The firm celebrated its centenary in 1956 with the “Centenaire” model. 21 years later, Eterna reconnected with its past as a manufacture proper, presenting no fewer than four new calibers in five years.

In 2009, fifty years after the Eterna-Matic, the “Eterna Spherodrive” system, with its barrel mounted on ball bearings, was released. In 2012, Eterna launched the Adventic, the first model to sport the Manufacture 3843 caliber, itself powered by an Eterna Spherodrive.

The Firm is founded.
Presentation of the smallest series-produced wristwatch with a baguette movement.
Arrival of the ball bearing-mounted rotor, which becomes a part of the history of watchmaking as the Eterna-Matic.
Creation of the ultra-flat 3030 caliber.
Invention of the “Eterna Spherodrive” with a ball bearing-mounted barrel.

Accuracy, reliability and elegant discretion have been bringing life to Eterna creations for over one hundred and fifty years. Thanks both to aesthetic appearance and their movements, Eterna watches that have stood the test of years through successive generations, and the brand is now part of watchmaking heritage. Eterna has patiently acquired all the watchmaking skills required to earn the status of a genuine manufacture.

The Firm is now home to all the required technologies and the craftsmen proficient in them, enabling it to be just as firmly established in the twenty-first century as it ever was – without  abandoning the timeless watches that have charted the course of its history.



With its sober round case and fine strap fitting close to the dial, the 1948 is a timeless model.


With its unusual small seconds hand offset at nine o'clock and GMT dial positioned at six o'clock, the Adventic is a round timepiece that makes the most of traditional aesthetics.


A classic men's or ladies' Quartz watch, the Artena is a contemporary timepiece of elegant sobriety.


Drawing on Art Deco for its inspiration, the Contessa has a jewelled tonneau case and mother-of-pearl back.


This collection brings together the Firm's historic timepieces, preserving the original designs.


The KonTiki, an icon of watchmaking, sails down through the ages like its illustrious source of inspiration, Thor Heyerdahl and the raft on which he crossed the seas.


The firm's only collection with a barrel case, this timepiece with complications is a blend of refinement and tradition.


With its iconic railtrack minute circle, the Tangaroa offers impeccable readability, featuring large hour markers on a black or grey dial.


The Vaughan is sober and discrete, featuring Dauphine hands and large date, as well as a vintage-cum-contemporary style.


Brought out for the Firm's centenary celebrations, the Centenaire displays subtle discretion in a 40 mm gold case.


From Eterna to ETA and back

The Swiss watch industry owes a lot to Urs Schild, a young teacher who set up a movement blank factory that branched out into watch production and took on the Eterna name in 1905. Way back in 1932 Eterna set up the company ETA SA to produce watch movements for Eterna as well as other Swiss watch companies. As things evolved, ETA was ultimately incorporated into the Swatch Group and is today one of Switzerland's biggest watch movement manufacturers, churning out hundreds of thousands of automatic movements each year. Eterna still has its own movement division, which is today called EMC (Eterna Movement Company).

Eterna Matic

One of the brand's iconic collections is the Eterna Matic, which saw its heyday in the 1960s and 1970s with a variety of iterations in solid yellow gold, gold-plated steel and stainless steel. An Eterna Matic Centenaire model was also produced from 1956 in commemoration of the company's centenary. The Eterna Matic was a revolution when first introduced, since it was the first automatic watch that incorporated ball bearings. This historical milestone is recorded for posteriority in the company logo, which takes the form of a pentagon of ball-bearing symbols found on the dial of all of the company's watches. Unusually for the time, this automatic movement was also proposed in watches for women, with the brand proclaiming in a centenary advertisement that "the self-winding watch ceases to be the prerogative of men". In the same advertisement Eterna also claimed to be one of the "Big Three" in Switzerland, in other words one of the three watch brands producing the greatest number of chronometers.

Keeping the story of the Kontiki alive

In 1963 Eterna presented a watch called the Kontiki, in the same year that Thor Heyerdahl crossed the Pacific Ocean on the raft with the same name. To this day, the Kontiki remains one of the cornerstones of the collection and is available as a variety of models, from the Kontiki quartz chronograph with rubber strap to automatic versions with date and GMT functions with leather strap or stainless steel bracelet, an Eterna Matic version, models for women and the Super Kontiki that remains faithful to the original design with the triangular hour markers on the dial.

Price - a significant attribute

Eterna makes a point of keeping its models at a reasonable price, whether they are simple automatic watches for women or manufacture flyback chronographs with GMT. The core of the brand's price range is situated between around 1,000 and 3,000 Swiss francs, with models like the steel Eterna Kontiki Automatic Date on bracelet or strap selling for around 1,600 euros.