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TAG Heuer "To Jack" by Patrick Dempsey

The film was presented at Baselworld as TAG Heuer unveiled the 55th Anniversary Special Edition Autavia.


Patrick Dempsey, actor, race car driver, TAG Heuer Ambassador, presented Jack Heuer, Honorary Chairman of the Swiss watch brand, with a unique and wonderful gift  at BaselWorld.

Though he also plays a role in the short film, this is also the first time Patrick stepped behind the camera to direct this very special cinematic project.
In the film, we spot Patrick at the wheel of a red MGA, not unlike the first car Jack Heuer himself was given by his own father. On Patrick’s wrist: a 55th Anniversary Special Edition Autavia.

In “To Jack,” the love of driving, time, past and present come together in the best of filmmaking, storytelling magic. Patrick Dempsey’s Director of Photography is none other than two-time Oscar and Cannes Festival Award winner Janusz Kaminski whose credits include The Diving Bell and the Butterfly, Schindler’s List and Saving Private Ryan. The music is by Grammy nominated jazz musician, Christian Scott Atunde Adjuah, and gives the film a reflective atmosphere and conveys a sense of timelessness.

Director: Patrick Dempsey
Director of photography: Janusz Kaminski Soundtrack by: Christian Scott
The two-minute film will be broadcast exclusively on TAG Heuer social media platforms.

The brand

Over 150 years of watchmaking savoir-faire and technical innovation have made TAG Heuer a global reference in avant-garde sports watches. As it tracked the rise of sports demanding increasingly precise timekeeping, TAG Heuer continually developed its unique capabilities through a long-term vision of what watchmaking is today, and what it will look like tomorrow.

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