You might think that managing one of Patek Philippe’s biggest stores is easy, but it’s not without its challenges, as Patrick Cremers, manager of the Patek Philippe Salon in Geneva, explains.Read more >
Watches made of ethically sourced gold are not yet widely available, but we now know that, thanks to Chopard, they soon will be. We take a closer look at a pioneering approach that is sure to mark a turning point for the luxury industry.Read more >
The Excalibur Knights of the Round Table III re-interprets the legend of Excalibur, inspired by the mythical island of Avalon, where King Arthur's sword was forged.Read more >
A powerful watch fashioned like a race car.Read more >
Jacob & Co. has partnered with football legend, Luis Figo, to introduce three new limited edition timepieces. Watch the video.
Watches of the day
Based in St. Imier since 1832, Longines has a long tradition in watchmaking, characterised by the elegance of its watches. Using expertise gained as the company has evolved, Longines has gradually forged ties with the world of sport, where it demonstrates its excellence in precision timekeeping. Today, Longines is the oldest brand still in business, unchanged, in the international registers held by the World Intellectual Property Organization...Find out more >
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The alpine ski champion and Longines Ambassador of Elegance explored for the first time the production workshops and the brand's museum. During her visit, the American also had the opportunity to personalize a model from the Conquest collection that will be produced as a limited edition and unveiled on october in Sölden.